Pharmaceutical marketing

the patients’ health is in jeopardy for taking medications that they do not need and they are now burden with the cost of that prescription drug. Often times, there is pressure on healthcare providers from the big pharmaceutical companies to sell their drugs to patients. Leonard J. Weber, a professor at the University of Detroit, talks about the ethics of the prescription drug marketing, in his book, Profits before People? Ethical Standards and the Marketing of Prescription Drugs. The healthcare industry market is different from the market of other products because ethical standards that are satisfactory…

It was shortly thereafter that I was promoted to Regulatory Officer. In this role, I was mainly responsible for supporting registration activities in the European Union region, which included preparation of marketing & supplemental applications and responses to the health authority queries, among other regulatory activities. The position was exciting with each day bringing new challenges and learning opportunities. Although the position didn’t fully explore the strategic aspect of regulatory…

Do pharmaceutical companies have too much influence over the way doctors practice medicine? An ongoing issue in the medical industry is pharmaceutical companies spending millions of dollars on doctors just so they will prescribe their medications. Unfortunately, once the doctors prescribe medications, they don’t give the patients the option to purchase a cheaper medication. Nevertheless the patient is the main priority, pharmaceutical companies essentially should be more concerned with helping…

The cost of drugs in America have been increasing despite criticism from the population and public officials. The price for name brand drugs have raised 12% and pharmaceutical companies continue to increase the prices multiple times a year (Thomas, 2016). Pharmaceutical companies have profited on the price increases while insurers and employers pay more. The burden of the high drug prices is often seen first-hand by uninsured patients who pay the list price of the drug. What justifies the high…

doctors are prescribing certain drugs that pharmaceutical companies are requesting them to prescribe even thought that drug might not be the best for their patient given their condition. This in so many ways are unethical because the patient would most likely depend and trust what the doctor is prescribing to them but little do they know, that the prescriptions they are taking might not be the best for them. Some doctors care more about making money than making their patient satisfied. Part of…

Do pharmaceutical companies produce for the good or for their own interest? By drawing on authors Michael Oldani, Arthur Schafer, Alan Schwarz, Carolyn Abraham, Pat and Hugh Armstrong, the films Selling Sickness and Marketplace, and a lecture by Shelley Z. Reuter, I will illustrate their main points regarding the gift cycle and their new guidelines, marketing drugs, the pharmaceutical companies’ unsafe methods, and why pharmaceutical companies are one of the key problems within the Canadian…

The Ethics of Relationships between Physicians and Pharmaceuticals Valencia Cave, Holly Costanzo, Sean McCart, Josh Mosholder Towson University Dr. Michael Kim is new to the profession of being a doctor. He is a hard working pediatrician with the health of his patients at the front of his mind. But when a pharmaceutical company, Apativ, come to him with a new drug, Paxaflora, that could save a patient’s life (yet has possible side effects), he is at an impasse. The pharmaceutical gives him gifts…

Pharmaceutical companies are masterminds when it comes to marketing anxiety, depression and the overarching need to succeed. These corporate giants push cultural norms toward distraction, insecurity and internal battles. Adderall is designed to calm children, keep them focused, and promote a higher performance level. Society holds unrealistic expectations of what is required from students, which encourages the endorsement of the drug. The Canadian Business Network states several rules and…

Moynihan, Heath and Henry argue that the pharmaceutical industry capitalises on the want of consumers to eliminate undesirable conditions. They claim that pharmaceutical companies partake in “disease mongering”: that is, they fabricate new diseases by “widening the boundaries of treatable illness”. Critics such as Healy and Dossey agree with this claim. However, I will argue that, although not unfounded, the claim that pharmaceutical companies are guilty of disease mongering is not justified. I…

ethical issues in this case? There are several ethical issues involved with the marketing done by Big Pharma. There concerned about making the most money with their drugs rather than focus on develop newer drugs. I think it is completely unethical that the companies, “ starts its promotion techniques while the doctors are still in medical school. The companies start early in trying to persuade the young doctors to prescribe their products by inundating them with logo-infested products and…