Pharmaceutical companies are masterminds when it comes to marketing anxiety, depression and the overarching need to succeed. These corporate giants push cultural norms toward distraction, insecurity and internal battles. Adderall is designed to calm children, keep them focused, and promote a higher performance level. Society holds unrealistic expectations of what is required from students, which encourages the endorsement of the drug. The Canadian Business Network states several rules and regulations when marketing pharmaceutical drugs to doctors and patients. While advertising the benefit of Adderall, honesty and integrity need to come into play. False, misleading data and statistics can be detrimental for a product and its name brand.
