Page 1 of 2 - About 14 Essays
  • Case Study: Sine Records

    Industry: Sine Records will be an all-encompassing record label for the EDM artist who is looking for a reliable and approachable company to release their music through. Our aim will be to forge long-lasting and personal relationships with our artists and our consumers. From the recording process through to the final release of the product, we will endeavour to provide the best service possible. Not only will Sine Records release music, but we will also market sample packs and synthesiser presets that come straight from our artists. This allows for a unique interaction between our artists and their fans, who would like to pursue an interest in music production. As it stands, the majority of the industry’s recorded music is consumed through streaming services. With CD and download sales depleting while streaming services on the rise, it would be wise as a business to adapt to the current market. Find a full breakdown of the music industry in appendix i. http://www.ifpi.org/downloads/GMR2016.pdf With this knowledge, our business model will be based around a dynamic brand with multiple platforms across a number of websites. Predominantly digital, we plan on tapping into the target demographic of EDM music. (Find demographics of EDM music in appendix ii) Having a digitally based company helps us access a global market, while reducing the production costs. Income Streams: With the fall of CD sales, and the rise of streaming, it is harder for record labels to maintain…

    Words: 978 - Pages: 4
  • Music In The Digital Era

    Music in the Digital Era Music is an art that has existed for thousands of years, and over that vast amount of time, music has evolved. From the Medieval period to the classical, and from the modern to the present era, music has slowly become more and more affiliated with technological industry, including computers and even some smart phones. In today’s style of music, most often the elements and instruments being used are actually not instruments at all, but digital sounds created by a…

    Words: 2031 - Pages: 9
  • Goodwe Fitness Case Study

    1. As the Fitness Class Coordinator at GoodLife Fitness, I have been informed that there has been some recent male interest in the dance classes that are held in the facilities co-ed sections. In order to attract men into the GoodLife’s co-ed dance programs, I will be initiating two marketing campaigns in hopes of attracting more men into classes. The objective of both marketing campaigns will not be to make profit, but instead to solve the issue (Crompton,2002) of men not feeling our dance…

    Words: 1914 - Pages: 8
  • Music's Forbidden Fruit Analysis

    ” The song starts off in a different version of Chris Tomlin’s “How Great is Our God.” This song features Nicole Steen, Skit, and Jay Electronica. If the songs previous to this one didn’t signify enough that Chance the Rapper believes in God, this one will put the cherry on top. “Name above all names, worthy of all praise, and my heart will sing how great is our God,” sings Nicole Steen; God is supreme, like Aristotle said. The one’s who believe will always recognize that he is able to do things…

    Words: 2095 - Pages: 9
  • Music Self Identity

    3.2 Music as Self-Identity According to Ulusoy (2016), art plays a key role in contemporary society and is also a key component of subculture, as it is a form of creative transformation and expression. One of the most universal forms of art is music, which can be further categorized into a wide range of music genres such as hardcore, punk, metal, grunge, straight edge, electronica, old-school rap, alternative rock and metalcore. Music subcultures grants consumer the ability to find a plethora…

    Words: 738 - Pages: 3
  • Electrolux Business Strategy

    S. business can win against China. Retrieved March 21, 2018, from https://www.washingtonpost.com/business/how-us-business-can-win-against-china/2012/10/12/7d773e80-0f3b-11e2-bd1a-b868e65d57eb_story.html Employees by country, (n.d.). Retrieved March 23, 2018, from http://www.electroluxgroup.com/en/employees-by-country-994/ References Get to Know Us | Electrolux Careers - Electrolux Group. (n.d.). Retrieved March 23, 2018, from http://career.electroluxgroup.com/get-to-know-us/ Market Development…

    Words: 702 - Pages: 3
  • Memetic Analysis

    to the viewers interpret their video as funny. There at three attributes to memetic videos such as playfulness, incongruity and superiority. The idea of describing memetic video of playfulness as the by the actors being humorous. Comedy and be looked as being playfulness. Incongruity are that the humor is between two people or animals, who are not aware of their funny actions or they are aware of the comic. lastly Superiority that the creators of the video are not either unintentionally or…

    Words: 1023 - Pages: 5
  • Explain Why We Should Have Four Days In School Essay

    much. I know whenever I don't get enough sleep I am very tired in class and I also don't feel very good ( Ludwig, Alexyss). Like I said in the paragraphs above it is hard to balance school, homework, extracurricular activities, and sleep. On the internet it says that teens should get ten hours of sleep because it is good for them but the might grow a little bit (Nationwide Children's.com) Another way that people say is good with sleep is to eat healthy foods so that you have a less chance of…

    Words: 928 - Pages: 4
  • Electronic Health Record System Research Paper

    Unfortunately, the old paper encounter could not reflect all of the complexity behind what actually happens during a visit. The electronic health records system allows them to check a few boxes on the screen while it fills in the documentation for them. The physician might do a little documentation themselves to fill in whatever the computer system cannot document. They are saving massive amounts of time with their documentation, now that computers are doing most of the work for them. Not only…

    Words: 1251 - Pages: 5
  • Workplace Communication Strategies

    values its public image and reputation by a carefully strategized communication effort to continue business with all shareholders. Duggan (2016) external communications typically included email, brochures, newsletters, posters, advertisements and other forms of multimedia marketing designed to attract customers, partners and suppliers to conduct profitable business transactions. Another communication channel is through radio, website, and television advertising. Hanson (2016) Wells Fargo, the…

    Words: 942 - Pages: 4
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