Espresso

College Point was founded by Entrepreneur, Conrad Poppenhusen, who ideally built the town to have his factory workers reside in. As time progresses, so does a town, city, state, and even the nation itself; to further assist the understanding of the transitions, three articles will be mentioned. In the article A Tale of Two Globals: Pupusas and IKEA in Red Hook by Sharon Zukin, the author demonstrates how cultural diffusion is present when vendors arrives at a soccer field to sell Central…

According to our study, OldTown White Coffee Company is successful mostly because of its business model which is franchising business. This business model had enabled the company to expand its market to most of the hot markets. Franchising business model also enable OldTown White Coffee to collect a certain high amount of loyalties and used it to run for further research and innovation of its business. The business is not only getting benefit in term of profits and loyalties. It also been famous…

2.0 SWOT Analysis Dunkin’ Donuts had grown to become one of the largest coffee and baked goods chain with 11,000 outlets operating across 33 countries. The company’s products include doughnuts, sandwiches, other bakery products such as wraps, munchkins, and cookies, and a wide variety of hot and iced beverages. As a result, the company to grasp a position as one of the top 50 franchises in the world (Fitzpatrick, 2015). Besides, the company poised to combat headwinds present in this industry as…

Parts of Commercial Mode of Starbucks in China Starbucks, one of the first café chains shown in China (Starbucks History), has now become the symbol of café restaurant to Chinese. Café is an industry that has too long history to make a huge profit (Lewis 1989), however, Starbucks seems to make success in it, despite its relatively high price for Chinese working class and unexceptional quality for coffee fans. The key to that is likely to be Starbucks’ unique commercial mode, which is about its…

Do dreams come true? “DAVID!” GET OVER HERE AND MAKE ME SOME COFFEE!” Mrs. Gradell yelled. She was enormous, cheeks lined with folds of fat flopping around as she spoke. Lying on the shabby sofa groaning under her weight, she stuffed mounds of chocolate into her mouth, lips and hands stained brown and sticky, her small piggy eyes firmly fixed on the TV screen. “HURRY UP, WOULD YOU?” David slowly shuffled into the kitchen, spine bent, a slight limp on one foot. He heated up the water, hands…

4.0 Porter’s Five Forces The Porter’s five forces of the observer determine the competitiveness of competitors, the threat of new entrants, the bargaining power of buyers, the bargaining power of suppliers and the threat of alternative products and services. 4.1 Rivalry Among The Competitors (high to moderate) The use of concentrated coffee does not depend on the cost of the item, but the difference between each item and respect includes variables such as the brand estimate of the item, the…

Starbucks is one of the biggest Global industries of coffee; I think the most important part that makes them to be a global coffee leader is brand localization. Starbucks started its international expansion by entering in Japan and followed by many other Asian like Korea and China in the later years and made a huge success. According to Erkan “Starbucks currently serve 40 million customers a week”(Erkan, 2012) which is a huge amount of customers that are needed to have the best treatment.…

Cafes there everywhere you go. No matter what city or state you go to there will always be a cafe waiting for you to come in and relax and enjoy a cup of coffee or two. They always except you in and treat you right but what happens when all you see is people that are too focused on their laptops or phones in the cafe? Sure I know what people are thinking “why does it matter, cafes are always like that. It is not like it affects the cafe anyway” well believe it or not it does affect them, and it…

Nowadays Starbucks coffee company has become one of the main favorite coffee shops for many individuals, this company impress their customers with high quality coffee and friendly environment brought by the employees. These employees who are highly motivated by their managers and have a great connection with them seek to provide a welcoming environment to their customers. The main focus in this company is to look after their employees and create opportunity for them, opportunities that let their…

Hario V60 vs Chemex Smooth, flavorful, and delicious - these are the usual adjectives used when describing a pour-over brew. No wonder why many are leaving the bulky machines to the coffee shops, and are shifting more to the pour-over brewers. And in the world of meticulous coffee aficionados and their pour-over brewers, it’s mostly Hario V60 vs Chemex right now. I have to admit, it’s a tough choice between these two. So, let me break down each one’s merits for you, and let’s look at how…