Digital media

With the increase of digital media usage over the last decade, the ability to selectively consume specific content has become prominently popular within society. In order to study the growth of online resources and its added effects on mass media, theorists and scholars have applied the Uses and Gratification theory, (once only used for News Papers, Radio and Television) to the new media platform which is the World Wide Web. Various ‘Uses and Gratification’ (U&G) studies surrounding media use provide information on the audience experience in relation to media content, however, with the expansion of platforms due to online sources, the older U&G studies have required alterations to be relevant to global online platforms (Ruggiero, 2000). Because…

Digital media and social media have changed the way we receive the news. Instead of a few television stations or newspaper companies, there are thousands of outlets to receive the news. With more and more ways to get the news, there naturally must be more people involved in reporting and interpreting the news. This paper will discuss how digital media and social media have diluted the power that ‘old media’, such as television, radio, and newspapers, once had in reporting the news, which has led…

The rapid growth of social media, and digital technology use over the past decade, has created a new avenue for employers to monitor and investigate their employees and potential employees. (Broughton, Higgins, Hicks & Cox, 2009) The Online Oxford Dictionary (2016) defines social media as “Websites and applications that enable users to create and share content or to participate in social networking.” This paper will explore the impact of this kind of networking on employment and the effects of…

broad discipline that covers rhetorical theory from the ancient Greeks to the latest in digital media. It explores the complexity of interpersonal relationships and the challenges of effective public relations campaigns” (Olsen, n.d.). Essentially, a communications studies undergraduate will not only have a solid…

Arts2095 - Individual Research Project - Snapchat Digital media has 3 distinct modes of self-representation; written, visual and quantitative (p1). Each of the modes of self-representation creates different meanings in their own individual way. Each self-representation platform exists for the same reason, but consists of different affordances for people, as they have different preferences of self-representation. These self-representation platforms differ from fitness tracking applications to…

quote is the original text from the school essay of a 13-year-old UK girl written in a social media style from Caroline Tagg’s Exploring Digital Communication,…

Digital media effects the brain in many different ways and is becoming such a popular subject and that the concern of how it is affecting people brain needs to be publicized. Digital media and social media is changing the way society communicates. This gives me examples to express to show that digital media is changing the way people function on a daily basis. I conducted information on how and what can be used and done with the impact of digital media. Youth reflect their identities based on…

Today’s world is growing increasingly dependent on the use of digital media, broadening the horizons for possibility and innovation like never before. Look around; mobs of people everywhere are roaming their way through life, noses buried in their phones, eyes focused on their iPads and tablets. It is not complicated to perceive the apparent commonality among these individuals, being their growing obsession with divulging themselves in the addictive actions of digital media in a technologically…

I was impressed with what I read in regards to how USA Today used different marketing strategies during its history in order to become the current leader in national leadership in total circulation for a newspaper as of October 2013. The internet has made a significant impact on the distribution of media. There are several free online resources to get news and up to date information. One of the most affected areas has been in newspapers/journalism. There are many advantages in digital media…

Digital media technology will continue to grow and evolve at an outstanding rate and will continue to affect the lives of every citizen- assuming net neutrality remains, but more on that later. As the amount of media available has grown, so has the appetite of Americans and beyond. Digital media has changed the way we work, play, shop, and create community. In the late 90's and early parts of this century, Friends hung out at the coffee shop; the same group of friends, every day without a…