Hyundai Elantra

    Page 1 of 2 - About 16 Essays
  • Hyundai Essay Introduction

    Hyundai 's first offerings in the United States were a failure, due to their reliability problems. The Excel and Scoupe sedans often fell apart with low mileage, and had numerous mechanical issues involving transmissions, electrical components, and the engine itself. After not being able to land a substantial chunk of the American marketplace, this South Korean automaker decided to double its efforts, in releasing new vehicles that would offer years of service at a reasonable price. They have reaped these dividends, as their cars are highly rated by automotive publications, and their sales numbers have grown exponentially. You will not hear cackles of laughter when you mention Hyundai vehicles, and models such as their Elantra, have become…

    Words: 9485 - Pages: 38
  • Tata Nano Case Study

    CASE BRIEF – TATA NANO DESCRIPTION Tata developed and started manufacturing Tata Nano, “the cheapest car in the world”, and has to decide the level of production capacity. Should Tata be conservative risking to cede market to competitors or should they make an aggressive commitment? EVALUATIONS Tata worked years to develop a ULCC (Ultra Low Cost Car) targeting the bottom end of the pyramid of the Indian population. The development of Tata Nano was based on 3 main targets: cost lower than Rs 1…

    Words: 935 - Pages: 4
  • Car Finder Analysis

    A Dad’s Gotta Do What a Dad’s Gotta DO Briton Hyundai developed a hilarious commercial, staring Kevin Hart, to be released during the 50th anniversary of the Super Bowl as entertainment for all of those crazy, overprotective parents out there. Hyundai released the Car Finder commercial during the 2016 Super Bowl in order to promote the new feature in front of all those overprotective parents watching Super Bowl commercials. Every parent wants to protect their children, especially when they…

    Words: 1056 - Pages: 5
  • Case Study Of Hyundai

    This September, the 2017 Genesis G80 will officially launch Hyundai’s luxury brand in North America. The new model replaces the previous Hyundai Genesis sedan and is priced from $42,350, including a $950 destination charge. Higher Price, More Standard Amenities With a cost difference of $2,650 between old and new, this represents a 6.8-percent price increase over the previous model. Even so, the Genesis G80 provides an improved list of standard content, including a host of safety features…

    Words: 733 - Pages: 3
  • A Rhetorical Analysis Of Advertising

    Before determining whether the advertisement is effective or ineffective the purpose of the advertisement must be understood. Hyundai Motor Company, established in 1967 and the world’s largest automobile manufacturing plant in Ulsan, South Korea, produces over 1.6 million vehicles annually. Hyundai strives to create vehicles that live by their motto, “New Thinking. New Possibilities.” In the TV commercial, Kevin Hart plays an overprotective father who lends his daughter’s date the keys to his…

    Words: 798 - Pages: 4
  • Super Bowl 50 Commercial Analysis

    Hyundai’s Super Bowl 50 Commercial is a good example of how advertisers use emotional appeals to target consumers. We will analyze this commercial in more detail throughout this essay. As the official automotive sponsor of the National Football League, Hyundai had a great advertising presence during Super Bowl 50th. Hyundai released a spot titled “First Date” that marketed the Genesis sedan (Bruce). This commercial used the humor of…

    Words: 1329 - Pages: 6
  • Hyundai Case Study 2013

    Hyundais have long remained a top-of-the-line brand with some of the best models launching in 2018, and you have one of the best fuel cell cars on the market. You can choose from a variety of models. For example, you might choose the 2018 Hyundai Sonata SE, which starts at an asking price of $22,050. That's a fair bargain considering how you have all the latest technology like blind-spot monitoring, automatic headlights and a backup camera. Some of the popular models of Hyundai long into 2018…

    Words: 707 - Pages: 3
  • Product Portfolio Strategy: Hyundai: Product Portfolio Strategy

    Strategy Hyundai Hyundai has a wide range of cars in their vehicle line up. Their product line includes domestic cars, SUVs, Economical cars and Commercial vehicles. Cars include Centennial, Genesis, Genesis Coupe, Azera, Sonata, i40, i40 sedan, Elantra, Elantra Coupe, i30, i30 wagon, i30 3DR , Veloster, Veloster turbo, Accent, Accent 5DR, ix20, i20 5DR, i20 3DR, HB20, Grand i10, New Generation i10 and Eon. The SUV models are Grand Santa Fe, Santa Fe and Tucson. The Economy class vehicles are…

    Words: 959 - Pages: 4
  • Swot Analysis Hyundai

    Hyundai Financial Swot Analysis 1. Strengths i) Financial Performance In 2016, Hyundai has a great financial year. Revenue companies increased by 3.8% from $ 144.077 billion by 2015 to $ 149.558 billion by 2016. The profit company rose by almost 600% to $ 7.373 billion, while assets rose more than the debt. Hyundai's strong financial performance allows the company to invest more easily into new risky projects, spend more on marketing and advertising its own products and immersing themselves in…

    Words: 1302 - Pages: 6
  • Homecoming Parade Research Paper

    A drunken woman, aged 25 rushed her car into the homecoming parade held at Oklahoma State University yesterday. The woman was under the influence of alcohol due to which she lost control of her car and smashed into the crowd; killing four and injuring nearly 44 of the spectators. Today, a two year old, nash lucas and an Indian student, Nikita Nakal, who was doing her MBA from OSU have been declared dead among four others, who were crushed in the accident. Adacia Chambers, was drunk when she lost…

    Words: 308 - Pages: 2
  • Previous
    Page 1 2

Related Topics:

Popular Topics: