Association for Education in Journalism and Mass Communication

Over the past two decades the world has seen a major shift in the development and use of media, communication and technology. Amongst industrialization and urbanization, both the audience and the communication in which surrounds all demographics has changed so dramatically many may argue that the mass communication era has ended completely. When looking into the countless changes in day-to-day life, one can understand that each change is or was as a result of technology; one can also argue technology to be the foundation of the mass communication ‘revolution’, with Internet becoming a chief communicator of information to large segments of the population. The following essay will consider the many changes in mass communication, and the audience…

Within the realm of communication there are five contexts of communication which we utilize regularly to effectively relay the messages we intend for others to receive. These five contexts are referred to in Business Communication for Success (2012) as intrapersonal, interpersonal, group, public and mass communication. As each context is examined we will explore examples of each one as they present themselves in everyday life in addition to the appeal of intrapersonal communication and the not…

is the ability to classify, comprehend, interpret, construct, communicate, compute and use written and printed materials connected with different contexts. Literacy requires continuous learning to allow an individual to accomplish goals, to improve knowledge and potentials, and to fully be involved in the wider society (UNESCO Institute for Statistics, n.d.). When these words are put together, the term "ICT Literacy" would then pertain to the skill of making an effective use of digital…

All my life I have been interested in communication. I originally thought that communication was just a passion, but now I realize it is what I want to do as a career. Public relations is the communication between an organization and the public. I want to act as that link of communication and I truly believe I can do so with the education I am receiving from the A.Q. Miller School of Journalism. My interest in public relations was sparked in high school with the clubs and activities in which…

subsidize this deficit with advertisement revenues. Newspapers in Nepal have two separate groups of customers. The first one of those groups is the advertisers and the other is the readers of that newspaper. Due to economic reasons, this compulsory dependency on advertisement revenue causes newspapers to fall into a paradox between advertisers and readers. In this article we will firstly explain advertisement and its place in marketing. Later, the relation between advertisers and readers that…

(Ginsberg) The 9/11 attack scared Americans so bad this violence opened more citizens’ eyes to pay more attention to the news. News of widespread political unrest in Iran after allegations of rigged national elections in 2009 was disseminated to the outside world mostly by Internet-based forms of communication, including Internet video, blogs, and Twitter messages. (Ginsberg) Some younger people use YouTube more now to keep up with the news which is another source of internet media. Some people…

interest and gather more information about them. After visiting all three booths, two being nursing and English with a concentration in Creative Writing that was declared previously at the beginning of the academic semester, and the other was a major in Anthropology. To successfully pursue a career in nursing you must first complete all degree requirements with a BSN (Bachelors of Science). Before graduating however, there must be twenty credit hours towards your degree, forty-one hours for your…

Written word had a huge impact on the new German Empire in the 19th century. With illiteracy rates decreasing, written word continued to gain a large audience. According to Berghahn (2005) it seem like newspapers, books, journals, and pamphlets demonstrated that there was a “functioning public sphere” within Germany society that was not active previously. The authoritarian society that could censor media at will was no longer effective as before. However, the authorities still were eager to…

Cultivation Theory Citation Riddle, K. (2010). Remembering past media use: Toward the development of a lifetime television exposure scale. Communication Methods and Measures,4(3), 241-255. Hypotheses/Research Questions In the article, “Remembering past media use: Toward the development of a lifetime television exposure scale”, hypotheses are outwardly stated. There are two hypotheses used in this article i.e. “H1: There will be a positive relationship between lifetime television exposure and…

“Social Organization of Masculinity (Masculinites. 2nd ed. Polity, 2005, 67-89) in 1982. Hegemonic masculinity refers to the configuration of gender practice that legitimizes men’s dominant position in society and their subordination of women, other masculinities and other gender identities. The idea also emphasizes the superiority of ‘manly’ men over other man – including gay men. This theory is in direct relation with the treatment of Jeon Jin-Ho owing to his preference by Han Chang-Ryul…