Audience theory

Advertisements exist as a form of persuasion in order to sell goods and/or provide certain services. They are made to target and gain attention from specific audiences through the use of many different rhetorical appeals. In this particular advertisement from Starbucks, found at the Illini Union on September 9, 2014, we see the illustrations for three seasonal beverages. The product is being advertised based on the large white text on the center of the ad, “Find your fall flavor. Spicy, savory…

Audiences have always been attracted to survival stories. We have hundreds of years of literature on this topic. What is it that draws us to these stories of life and death? Desert island or distant planet, people are captivated by those who have survived against all odds. Perhaps it gives perspective to one’s own life. The character’s ability to engage the audience and garner support from them is crucial. To resonate with the audience, the character should be relatable and must survive. Mark…

From Josh Berman and Allie Hagan comes Notorious, ABC’s newest legal drama. Based on the real relationship between Larry King Live producer Wendy Walker and celebrity defense attorney Mark Geragos, Notorious stars Piper Perabo as Julia George, a “tough as nails” cable news producer of Louise Herrick Live, and Daniel Sunjata as shifty lawyer Jake Gregorian. Together the pair shapes the news and the public’s sentiment by deciding which stories to air and how they air them. The premise sounds…

Torvald; this allows the audience to see how determined Nora is and how detached she has become from her husband, it also allows the audience to gain an insight into Torvalds true feelings towards Nora. In this passage Ibsen…

The development found in television drama’s are essential for capturing the audience. The show itself has its unique characteristics that will captivate viewers who are seeking structural expansion. Personally, I never developed an outlook that would require a sensible narrative. I was more focused on the scenes that held action scenes in their episodes. Recently, it became a priority for me to become more selective in the narrative composition. I knew that it held much more weight since it…

greatness by pushing to accomplish their personal goals in sport. The commercial was coined “The Jogger” as it uses an overweight individual to carry across Nike’s message of “Finding Your Greatness”. The creators were thorough in encompassing a mass audience of those pertaining an interest in sports or those wishing to be in shape. This ad proves to be convincing through intense emotional appeal, the strong credibility from Nike, and the logical feeling that we can all achieve greatness. At the…

world and bringing it up in the performance was another way for the audience to think and challenge themselves about this issue. The performance was very interactive as the characters engaged the audience in a heart to heart conversation. The characters even turned to the audience for advice in their quest for true love. The performance however, did make use of a lot of profane language and was not suitable for younger audiences. I was not surprised by the profanity as the title of the play…

But these adaptations will have some impacts on readers and audience, depends on how the changes are made. For the adaptation of My Antonia, I prefer the novel of My Antonia more than the film version, because the film version focused too much on the love relationship between Antonia and Jim. The movie is faithful…

table at McDonalds. The daughter proceeds to asks her father who his favorite daughter or son is, and he answers by explaining that he loves them both equally while comparing them to food items in their table. This advertisement aims to convince the audience that McDonald’s is not only a family place, but also a cheap and delicious alternative. As it is usual in their commercials, “low” prices appear on the screen at the end, as a way to consolidate the message or just in case the scene wasn’t…

I’m Nobody’s Puppet My parents had no problem changing the strings, makeup, and costumes whenever they forced me to dance as their puppet to entertain their audience. I had to be quiet and let them lead, smiling, speaking, and laughing on cue. They even strung the corners of my lips, stretching them wide and painful, censoring my emotions. I had two appearances in my puppeteer form: one as the perfect serene Indonesian Muslim, and the other a humble Peruvian Catholic. My parents were both…