Graphic violence

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    Gucci, Louboutin, Lululemon, Nike. What do all of these things have in common? They are all names of popular brands in the modern world. The word “brand”, as a noun, has two interesting definitions. One is a type of product manufactured by a particular company under a particular name, and the second is an identifying mark burned on livestock or criminals or slaves with a branding iron. Despite the distinct contrast between these two definitions, both apply to the clothing industry. The fashion…

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    Firmin Didot Essay

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    Didot was created by Firmin Didot. Didot typeface was developed in the period 1784. Firmin Didot was a French printer, engraver, and type founder. Another seeing what John Baskerville designed. Firmin Didot was inspired by John Baskerville, first transitional typeface called Baskerville. That was when Firmin Didot decided to design his own typeface. Didot font was considered as the first Modern typeface. It has high contrast between thick and thin strokes, thin serifs with no joining, and…

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    Visual Rhetoric Analysis The ad for Pedigree Dentastix uses multiple rhetorical appeals to capture the reader's attention and to increase sales for the item. The ad clearly demonstrates its purpose, which is to improve the dental cleanliness of dogs who use it. The image utilizes vibrant shades of yellow and red to capture the audience’s attention, and a soft white circle in the center that brings the viewers eyes towards the mouth of the dog. The ad then uses anthropomorphism on the dog, giving…

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    Photoshop Is Unethical

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    Beginning with 40,000 year-old, prehistoric cave paintings, humans have used images to communicate (Ocean Media). Even after the invention of written language, pictures have retained their singular power as the most effective form of emotional communication for the masses. In advertising, a picture truly is worth a thousand words. And, photographs are among the most potent images of all. Advertising “asks [the viewer] to go somewhere, do something, try something, buy something, accept some…

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    This course has allowed me to better myself as a communicator and has given me the tools to continue enhancing these skills, making me more confident when dealing with social communication. By becoming more comfortable with communicating, it has made the engagement overall easier; as I practice the skills of interpersonal communication, I continue to learn what works well and what has the potential to create unsuccessful outcomes. Applying that knowledge to future experiences in communication…

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    Celebrities can have a significant influence on consumer choices because they are easily recognized by a target audience. For example, Taylor Swift, famous musician, is a celebrity who rose to fame with her song ‘Blank Space’ and is promoting Apple Music and Spotify. This example shows that because Taylor Swift produces music, and that the product being advertised is dedicated to exposing users to music, Taylor Swift can be a good fit because she has fans who listen to her music. Furthermore,…

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    build a better concept, that reaches both the market needs and society. Today we can only look at how the digital revolution changed the way we communicate, work and socialize and how it affected the field of graphic design positively and negatively. First of all, the days of focusing on the graphic elements of a product like its packaging and marketing…

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    A graphic designer is an important aspect of any marketing campaign. From designing a pleasing website to creating flyers and mailings, as well as advertisements for print media, they are an integral part of your business. Whether you plan to hire a one, or whether you are looking for someone who can provide work for you on a contract basis, it is important for you to make the right choice. Here are the five most important things to consider as you make this important decision: 1. Portfolio. It…

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    Roger Federer Vertical

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    Rolex has done a fantastic job of capturing Roger Federer, one of the most famous tennis players of all time, to be sponsored by their brand. He is currently number three in the world and has been ranked number 1 on ATP for many years. Because of his professional background and superiority in his profession, Roger’s net worth is very valuable. In this advertisement, the photographers captivate their audience with a powerful image, quotes, and words such as “graceful, daunting and brilliant” to…

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    Advertising has a huge influence on its audience in todays world. Ads can be found on billboards, in stores, on food packaging, on clothing, or any other place. Some ads are very effective and easily persuade its viewer to buy a product or take action. Ads by the Centers for Disease Control effectively promote the influenza vaccine to a range of audiences using several persuasive techniques. A specific ad from them states "Spread Music. Not Flu." A photograph of two young adults listening to…

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