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  • SWOT Analysis Of Home Depot And Lowe's Companies Inc.

    The satisfaction of the consumers makes them spread a good word of mouth which is a form of marketing. The company has financial resources that allow it to advertise its products through the media and various sources which convince more consumers to purchase from the company. These strengths are similar to Lowe’s company’s strengths. The company is the second largest retailer in the US market which increases this competitive position and advantage over the rest of the retailers. The size of the company allows it to avoid paying the high prices that are set by the wholesalers since it purchases stocks from the manufacturers and consequently reducing its operation cost and reducing the prices from the consumers and an increase in the profitability of the organization. The quality of products and the good service allows the company to compete with its competitors increasing the competitive advantage and position of the company (Gilliard, 2011). The second part of the SWOT analysis is the weaknesses of the company. The analysis of the Home Depot and Lowe’s company weaknesses gives a better insight on the areas in which the organizations should improve. Lowe has a small market share and is located in three geographical areas including US, Canada, and Mexico which is unlike…

    Words: 1452 - Pages: 6
  • Swot Analysis Of Home Depot

    The Home Depot’s efforts to provide the best in customer service is evident not simply on their website but in their stores. Talking with their staff makes it evident that they know what they are talking about and they are always happy to help even if it requires stopping what they were doing to provide a demonstration, that is assuming of course you didn’t already see it done at one of their many workshops they offer for free to the public almost every weekend. Then there are their prices which…

    Words: 721 - Pages: 3
  • Home Depot Case Study

    | 4 | | 5 | | Opportunities | | | | | | Global Expansion | | 0.20 | | 5.0 | | 1.00 | | China | | | Community Awareness | | 0.10 | | 5.0 | | 0.50 | | Community/Charitable Responsibility | Demographics Favor DIY Customers | | 0.05 | | 3.0 | | 0.15 | | Cultural Appreciation For Quality | Uncertain Economic Environment | | 0.10 | | 4.0 | | 0.40 | | Consistent Demand | Interest Rate…

    Words: 4701 - Pages: 19
  • Home Depot Financial Analysis

    000-50,000 different products. An emphasis on size and volume allows the Home Depot to remain profitable by selling more for less. This, in turn, allows the Home Depot to negotiate lower prices from the merchandise vendors, with the savings passed on to the consumer” The benchmark organization for comparison is Lowes (NYSE: LOW). Lowes is the second largest home improvement retailer worldwide. In 2014 Lowes had 1840 stores worldwide. “The company went public in 1961 and began trading on…

    Words: 2712 - Pages: 11
  • Brand Segmentation Of The Home Depot Of Canada

    Introduction The Home Depot of Canada is one of Canada’s largest home improvement retailers with over 27,000 employees (MarketLine Company Profile, 2016) and recorded revenues of over 66 billion dollars in 2010 (MarketLine Industry, 2013). The Home Depot is a titan of industry in the retail market and continues to grow today. HD Canada offers many lines of products and services to meet the budget and the needs of customers all across Canada. HD Canada is also a large presence in the communities…

    Words: 1565 - Pages: 7
  • SWOT Analysis: The Home Depot

    The Home Depot mission has the vision, and ethical framework, to be a major contributor to all of many causes above. Two of their values are giving back to our community and doing the right things. On the website doing the right things is quoted a, "doing the right thing" instead of just "doing things right".(Home 2016) They continually do above and beyond works in the community by helping with building project that donating equipment to help build and repairs homes and shelters in many low…

    Words: 1064 - Pages: 4
  • Lowe's Case Study

    Currently, Lowe’s is experiencing performance deficiencies due to employees particularly new hires are not sufficiently trained on products and services offered. There is improvement needed in up-selling and cross-selling products. As a result, sales and profits are lost due to missed opportunities. Product knowledge guarantees professionals can convey successfully and energetically, building trust and confidence in customer relationship (Product know...,2017). Not having the proper skill set…

    Words: 262 - Pages: 2
  • Case Study: Lowe's Strategies

    Lowe’s Strategies Week Four Lowe’s has different strategies that alter them from their competitors. Lowe’s focuses on how to advance in their customer service skills, however Lowe’s uses different tactics to choose who they want to go into business with, and how they can be successful, not just in the United States, but also internationally. Lowe’s uses other companies to help broaden their strengths in marketing, operations, technology, and with their customer service. Lowe’s focuses more on…

    Words: 1002 - Pages: 5
  • Competitive Analysis: An Analysis Of Lowe's

    On a domestic level, Lowe’s’ ultimate competitor is the leader in the retail home improvement and appliances in America, Home Depot. However, trailing both Home Depot and Lowe’s is Menards, which focuses their operations in the Midwest. On a foreign level, Home Depot remains to be Lowe’s’ true competitor however other European companies in this industry, OBI and B&Q are still relevant competitors for Lowe’s to contend with. Lowe’s market share is approximately 16. 6 percent, while the total…

    Words: 315 - Pages: 2
  • Lowe's At Cincinnati Case Analysis

    Lowe’s at Cincinnati: Starting from a small town store of hardware, during the year 1946 in North Carolina, Lowe’s make its mark as the 8th biggest retail outlet in the United States. With our 2,355 stores and more than 285,000 employees, Lowe’s is projecting its investment in the future. 2010 was the year when the Lowe’s goes international, by opening its store in Mexico and Canada, however, now it has retail stores all over the places. Lowe’s open its retail stores in Cincinnati, Ohio with…

    Words: 527 - Pages: 3
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