GENCO and Home Depot have teamed up to develop what they call the Home Depot Liquidations Do-It-Yourself Profit. Any return a consumer sends back to Home Depot ends up in the GENCO liquidation center where they prepare up to 500 pallets a day for resale at a discount price on GENCO Marketplace (GENCOMarketplace GMP, 2013). Nick Stoner, GENCO Marketplace Store Manager, says that most returns they process in the liquidation center are fit to be resold at nearly perfect shape, and that only a small percentage of products returned are actually broken. However GENCO also derives value from the broken returns either by fixing it themselves or by breaking down the broken returns and reselling the individual parts. With this system in place, Home