Film festival

and are a significant relationship that enables the image and brand of an event to be associated with a particular destination. The Asbury Film and Music festival attempts to demonstrate the city of Asbury as an image of vibrant cultural and musical history and caliber, in order to attract an influx of tourism. Many cities and destinations are seeking to focus on the creation and hosting of special events and festivals. The Asbury Film and Music festival are attempting to attract a high volume of tourists and enhance the destinations image, through providing “the consumer with a leisure and social opportunity beyond everyday experience.” (Brown, G., Chalip, L., Jago, L. & Mules, T. 2004) Special events and festivals rely “heavily on the patronage of the local market for their success” (Brown, G., Chalip, L., Jago, L. & Mules, T. 2004)…

arguing SRIFF is still a film festival which is seeking for its positioning is that it has not yet made a clear decision on whether to be a “business festival” or an “audience festival” (Peranson 39). The concepts of “business festival” and “art festival” are explained in Mark Peranson’s article: First You get the Power, then You get the Money: Two Models of the Film Festivals. In this article, Peranson has listed the different characteristics of the two models of the film festivals. Two of the…

The term “film festival” may mean different things to different people. Film buffs look at it as an opportunity to watch thrilling new films from all over the world before general release or even film that will never be released. Filmmakers see film festivals as opportunities to display their work and gain acknowledgement to international audiences as well as to connect with other filmmakers. Film producers, distributors and investors use film festivals as a platform to network, educate…

The central hub of downtown Toronto, Yonge-Dundas is a public square situated at the south-east corner of the intersection of Yonge Street and Dundas Street East across from the Toronto Eaton Centre. The site is bordered on the north by Dundas Street, on the east by Victoria Street, on the west by Yonge Street, and on the south by a former street named Dundas Square. In 1998, as part of the Yonge Street Regeneration Project, Toronto City Council approved the expropriation and demolition of the…

“The word “festival” is derived from the Latin festum, meaning to feast, and originally defined a day or special time of rejoicing or feasting, often in memory of some great happening.” – (Martin et al 2005) Introduction This dissertation examines the motives behind customers attending unique and creative events. Does the overall setup and design of a music festival motivate customers to attend and does it enhance their overall experience? Objectives of the study • Understand the motivations…

events and festivals all together as they developed separately have now developed in to the big festival itself Festival Acadiens et Créole (“Festival Acadiens”). These events allowed for the festival to grow into something that celebrates all the aspects of the Cajun Créole culture. Rather than it just being a smaller event broken up into a day things it came together to a five-day event. More non-local people are more likely to come in for a festival that is more than just a couple hours one…

This construct of wine tourism also encompasses the visiting of wine and food festivals. Wine and food festivals are included in the definition of wine tourism as these special events enhance wine tourism opportunities for destinations. Research has shown that such festivals provide both the destinations and the wine producers with many positive promotional outcomes. For the producers, wine festival is a profitable way to promote brands to new customers, an opportunity to interact with these…

Celebrations Description: Jainism is rich in culture with numerous festivals and ceremonies. All the Jains carry out formal or informal celebration of the rituals and festivals throughout the year. Jains perform festivals of devotion to worship and thank the Lord. Some of the popular celebrations of the Jains are discussed further. Process: 1) Atthai Mahotsav: This festival is performed for eight days and that is why it is named “Atthai Mahotsav.” This festival marks innumerable religious and…

In order to organise a large event such as the Rhythm & Vines Music festival, the event coordinators have to carefully construct a plan which ensures that they have enough resources to accommodate and supervise the influx of people at their festival. To have a successful event, one must create the perfect plan to ensure that the festival returns annually and does not go out of business. The most crucial process of the event is the process of planning and decision making, particularly because if…

modern contemporary event industries. The first part of the discussion is on alcohol and drug management. According to New Zealand Police (2014), alcohol permitted events are associated with violence in a such environment where it is non-restrictive, a large groups of young males and crowding. Also, added that university sports fan students are mostly found to be drinking more alcohols and getting involved in binge drinking. Due to the high risk of alcohol and drug problems, Balden, Kennell,…