Kyon Pet Tracker Case Study

The customer is seeking reliablity. They want to know that Kyon Pet Tracker will work for the long haul. Therefore, they will not be worried about it all of the time. They would want the tracker to be easy to use. This product is expensive, so it under a lot of pressure to perform well and make sure anyone can use it. This product is all about safety and security for your furry friend. Therefore, people should not need to be technology genius just work the device. The same thing for the mobile app, anyone can be able to use it and know the location of their pet not just the block like some other gps companies. These are thing our customer will . For the website they would want navigation should be ease, like if they would to contact …show more content…
After, we will have stories people who lost their pet. The site metrics will be sales revenue, visitor, and people who visit on the kyon pet tracker social media page. The reason why sales revenue is our company need to be profitable, and visitors can be potential customers.The reason why we want post to our social media page is we want our customer loyalty and customer satisfaction. The strategy to we have to make that well known blooger and influence will share content and give them the product for free, so they will have it so they can share. Also have a link to their website or they information about them on our website. Therefore, they will get more traffic and create a win- win situations. Now , a secondary goal is to make sales for our profit. Which is important but not the main goal. The primary goal is to make the webste user friendly with specialized log-ins and also allow their opinion to be hear. Which they can do on our social media pages and they can also email our customer complain …show more content…
Now to interacting with our customer we will have our social media to post anything about our problems and review that they have. We will also have events that we will sponsor like adopted a dog from shelter. Where we may give out some our collars for free to get word out and create our repetition that we love pets. Also, we will also sales event tell stories about how people lost their pet and how Kyon Pet Tracker help bring their pet back home. The sales event will allow people to look and try out the pet tracker and see how it