Yvon Chouinard

    Page 1 of 2 - About 15 Essays
  • Business Ethics Case Study Patagonia Essay

    Ejmin Yaghoobi According to the article, the company’s mission statement announces their decision to “Build the best product, cause no unnecessary harm, use business to inspire and implement solutions to the environmental crisis.” The company has demonstrated that a strong business, one which they have been doing, does not shy away from charging high price for environmentally friendly products. What I have learned reading about Patagonia and Yvon Chouinard’s ideals is that there should not be a choice between business practical and environmentally friendly factors because they embody both through their creativity and innovative approaches. The company delivers what it promises, they manufacture products which last long, they repair what breaks,…

    Words: 735 - Pages: 3
  • Patagonia Case Summary

    Patagonia, Inc. Background and History Yvon Chouinard founded Patagonia, Inc. founded in 1957 and the company consisted of a variety of outdoor sports equipment and clothing. The products were sold wholesale to specialty outdoor gear retailers in North America, Europe, and Japan, through mail order, through 22 company-owned retail stores in the United State, Japan, and Europe, and through distributors in Italy, Argentina, Chile, Australia, and Korea (Merchant & Van der Stede, 2012). In 1997,…

    Words: 812 - Pages: 4
  • Patagonia Worn Wear Analysis

    the outdoors prefer clothing that is long lasting and durable. Patagonia is an upscale outdoor clothing brand that is known for its various environmental sustainability efforts. The confidentially owned business has been known to favor used wear and ask purchasers to think twice before buying new products. Although, this strategy may seem as an anti-marketing intention, Patagonia has seen an increase in revenues. Patagonias target audience seems to be geared toward the environmentally conscious…

    Words: 841 - Pages: 4
  • Don T Buy This Jacket Campaign

    When analyzing companies and determining whether they are successful or not, we seem to stumble upon a company by the name of Patagonia. After Research we soon found out that Patagonia is not like other companies, it grew from a small company that only made tools and clothes for climbers. Yvon Chouinard, Patagonia's founder, was a active climber who would eventually change the look of climbing forever. During the late sixties, men did not wear bright, colorful clothes, because it was deemed as…

    Words: 902 - Pages: 4
  • Research Paper On Patagonia

    the generalist outdoor clothing company named Patagonia. The company Patagonia is founded by Yvon Chouinard out of his little blacksmith which is currently located in Ventura, California. Over the years, Patagonia were thrived by the creator named Chouinard, where he developed clothing and gear inspired by his love of the outdoors such as hiking to the mountains, swimming, and fishing in the open sea. The love for his outdoors taught us that his outdoors man ship allowed him to create the…

    Words: 944 - Pages: 4
  • Chuinard Patagonia Essay

    business is a testament to its staying power in the business world, as well as proof that what the company is doing from a business standpoint is working. The company’s founder, Yvon Chouinard, is a very successful entrepreneur in every sense of the word. Although his methods of managing his business may draw intense criticism from others in the business world, Chouinard has held to his principles through the years which have helped him to lead a company with only a four percent turnover rate on…

    Words: 424 - Pages: 2
  • Let My People Go Surfing Analysis

    Asaf Mizrahi Professor Spear Business communications December 4th 2017 Patagonia: An Earth-Friendly Brand “Let My People Go Surfing,” tells the story of how Yvon Chouinard went from being a young rock climber to being worth over 1 billion dollars. Yvon Chouinard is the founder and owner of Patagonia, and he got there with such unorthodox philosophies. The beginning of Patagonia clothing company started out much more modestly. Chouinard began his business by designing, manufacturing, and…

    Words: 1333 - Pages: 6
  • Let My People Go Surfing Summary

    my people go surfing” by Yvon Chouinard makes one ponder that this is a book about mainly the outdoors. Though, the book outlines the history of Patagonia and in what manner they decided to run their company. The company has demonstrated that a business can be a force of good on not only the community, but nonetheless the environment. History For decades, Chouinard had been consecutively running his company founded on what would cause the smallest amount of influence on the environment. When…

    Words: 990 - Pages: 4
  • Patagonia Case Study

    engaging in adventurous sports like mountain climbing, Patagonia makes the most stylish clothes for all of your outdoor adventures. Patagonia is a fashion line based on environmental concerns that is made out of excellent quality, that lasts a lifetime. Yvon Chouinard was an environmentalist, climber, businessman, and founder and owner of Patagonia. Chouinard and his father moved to California to start a new life. It was then that he realized he was a craftsman and loved to innovate equipment…

    Words: 1363 - Pages: 6
  • Text 1 Persuasive Speech

    Over the course of America’s 200 year history, human innovation has only increased. We went from log cabins to skyscrapers, horse-riding to gas-powered vehicles. Human ingenuity has not only made our lives easier, but also safer. Our greatest inventions lie in creating renewable energy and averting water-borne disasters through what we call the dam. Despite the obvious benefits of a dam, op-ed contributor Yvon Chouinard and magazine contributor Bruce Barcott feel differently; they want dams to…

    Words: 853 - Pages: 4
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