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    IKEA Code Of Conduct

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    IKEA is one of the world’s top furniture manufacturing companies. The Swedish company has 381 stores in 47 countries, with more opening. The company designs and sells Scandinavian modern style furniture and accessories. To save money for itself and its customers, the company sells its furniture unassembled in flat packs, and has customers assemble their own furniture at home. IKEA has partnered with WWF, FSC, UNICEF ,and Save the Children, to protect the environment and help victims of poverty and natural disasters. IKEA is a company founded by Ingvar Kamprad, that sells affordable, high-quality furniture, while keeping the environment and unfortunate people in mind. IKEA was founded by Ingvar Feodor Kamprad. Kamprad was born on March 30 1926, on a small farm called Elmtaryd near Agunnaryd, in the Swedish province of Småland. Småland was one of the country’s poorest regions at that time. Kamprad began his career at six, when he bought pencils and matches in bulk, which he then resold to his classmates. When he was just ten, Kamprad went around the neighbourhood selling Christmas decorations, fish ,and pencils. The future entrepreneur set money aside, unlike his peers. At 17, Kamprad was rewarded a small sum of money from his father, who thought that the money would be used on education oriented matters. With the money Kamprad saved, he opened IKEA, at the age of 17 in 1943. IKEA is an abbreviation for Ingvar Kamprad from Elmtaryd, Agunnaryd. IKEA’s early years were slow. In…

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    IKEA has created a global marketing strategy based upon its original business model developed in Sweden over 70 years ago, which focused on offering quality, low price products to the mass population. When entering developed markets, such as the U.S. and western nations, IKEA applies this globalized marketing strategy with very similar products, branding, positioning, and minor customizations made to appeal to consumers in each region. More recently, IKEA has started entering emerging markets…

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    Indonesia Case Analysis

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    Indonesia is one of the countries with abundance of natural resources with large populations. According to World Bank (2013) Indonesia is lower middle income country with GDP around 868.3 billion US dollar and the population is 249.9 million, while poverty headcount ration at national poverty line is 11.3% on 2014. The contention appear that this wealth resources country get the benefit or even get worse with the plenty of their natural resources. The economic growth in Indonesia in period…

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    For many of us, conflict over natural resources is not a part of everyday life. But in many places around the world, access to natural resources cannot be taken for granted. Conflict over natural resources is often part of a larger struggle over political, social, and economic power. The control over water, land, and oil has economically and socially changed the world. They have been used to secure power because of how important they are to society. The consequences for wrongly abusing these…

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    their claims. Proponents argue that fracking has lifted the current economy by increasing jobs. Extraction jobs may provide short term growth, but eventually this growth will plummet. This loss happens as extraction sites gain attention from other investors. Once invested, a site develops an overabundance in resources, thus sinking firm costs. Overabundance will cause job loss in the process as firms can’t recover (Twomey et.al.). Jobs are also temporary since extraction only provides cash flow…

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    including conquering the land, battling natives tribes in a bid to secure settlements, while at the same time trying to stay true to their religious, entrepreneurial, and socio-ethical roots acquired in their former lands back in Europe. Through their writings, the soldier, administrator and adventurer John Smith, Poet Anne Bradstreet and Governor William Bradford depict an America whose lands were initially hard to subdue and inhabited by a people wary of the settlers who kept coming in droves…

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    Is this land our land? In Woody Guthrie’s poem, “This Land Is Your Land,” the tone is set to be a joyful song, but the tone twists towards the end. As I read, I interpreted the poem in the tone of joy which transforms into disillusion when the speaker questions, “Is this land made for you and me?” (Guthrie line 24). Reading Guthrie’s poem, I came to the conclusion that because of all the hardships America went through in the 1930s, the American dream is not for everyone regardless of one’s…

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    Bible passages. There is a lot of action and a lot of plot. However, with all this action there comes a lot of bloodshed. The Lord hardens Pharaoh’s heart so that he does not let the people of Israel go to claim the land the Lord has promised to them. The Lord sends ten plagues to Egypt to show his power. The last one is the slaying of the firstborns’ of the Egyptians. At first glance, this seems like an absolutely atrocious act and it is. Killing is never good; however, God is justified and has…

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    Pixar uses cute characters like Wall-E to demonstrate serious problems in the real world, such as misuse of the land, causing pollution and how it negatively affects the environment. The audience sees an Earth that is so desolate, brown, and features mountains made of garbage. Pixar creates Wall-E with sad eyes to represent the sadness he feels because of the mistreat of the Earth. The movie is set in the year 2805, Earth is a large landfill of garbage, cluttered and polluted that it cannot…

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    Realism In The Wizard Of Oz

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    The introduction of computer graphics and extensive use of technology into the film making process has led to the loss of film making as an art form. The Wizard of Oz is considered one of the best visual movies ever made and yet it was made with only limited technology and the creativity of the movie makers. The movie made in 1939 by MGM Studios was a film interpretation of the 1900 published book written by L. Frank Baum, and for the most part directed by Victor Fleming. Dorothy a lonely,…

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