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    Gone are the days when magazine media resisted change, magazine professionals today embrace it with endeavors, creativity and better knowledge. As we learn new practice, metrics and analytics tools, advancements in digital technology open up new opportunities to extend, enhance and rethink magazine brands everyday. From examining the constantly changing magazine industry, through editorial and business lens, I believe pursuing the following four areas will allow magazine media to remain relevant and indispensable to society and readers. Give them something to do Readers today have become addicted to distraction. Their attention span is shrinking, and a minute of their time is a luxury in today 's mobile-first competition. How then do we engage them into clicking, reading and sharing before they switch or swipe to another content? The answer so far has been to interact. As with Snapchat 's popular feature Discover, as long as readers feel they are doing something, they do not feel the need to “switch.” The New York Times and The Guardian have been doing a magnificent job in engaging the audience with their innovative storytelling, which makes use of videos, interactive quizzes, clickable maps and moving charts. Stories that allow readers to partake in the narrative, either generating, personalizing or co-producing it, will result in more engagement, especially among millennials. Interactive charts, graphs and video are becoming common visual elements that will make static…

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    Selling Style Summary

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    broad ways in which politics, fashion, and gender co-exist within society. Selling Style provides a thorough detailed account about the cultural importance of clothing, how garments are directly related to gender identity and how they signified gender differences in the 1890’s. Uniquely, Rob Schorman provides a detailed account that represents the characteristics of both men and women’s wear during the decade. Central to his theme, the difference between men and women’s fashion can be…

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    When it came to the case of Starbucks in a New York City case that alleged they wrongly terminated three employees due to their support of the Starbucks Workers Union, it was found that the company was in the wrong. However, only two of the employees were found to have been wrongfully terminated due to their support of the union (Wiley Periodicals, 2010, pp. 4). When it came to this decision the National Labor Relations Board (NLRB), could be seen as overstepping their bounds in some ways.…

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    Library Objectives The Objective of the university library is to provide books, periodicals, and other instructional materials to support the academic of the University. To carry out this objectives entail certain functions as follows. 1. Acquisition of Materials. Proper selection and acquisition of varied types of materials (books, periodicals, pamphlets, maps and other materials) needed to support the curriculum. 2. Making Materials Available. The role of the library is not to…

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    Petersen, Walter. “Divinities and Divine Intervention in the ‘Iliad.’” The Classical Journal, vol. 35, no. 1, 1939, pp. 2–16. www.jstor.org/stable/3291227. This academic journal discusses the greek gods interfering in the affairs of men within the Iliad. It also gives a further in depth explanation of what divine intervention is, stating that the gods were given reason by nature to speak to mortals about their fate. Walter Petersen was a writer for The Classical Journal, which was awarded…

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    Grosz Goerge George Grosz is one of the principal artists associated with the Neue Sachlichkeit (New Objectivity) movement, and was a member of the Berlin Dada group. After observing the horrors of war as a soldier in World War I, Grosz focused his art on social critique. He became deeply involved in left wing pacifist activity, publishing drawings in many satirical and critical periodicals and participating in protests and social upheavals. His drawings and paintings from the Weimar era…

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    The advertisements for the product ceased to appear in Toronto newspapers after 1870 and in other Canadian newspapers after 1879, while in the United States they ceased to appear after 1872. In 1870, they were advertised as “Job Moses’ Female Pills” (Fig. 3; The Daily Globe 1870; The Times 1870), then as “Job Moses’ Sir James Clarke’s Female Pills” in 1871 (Fig. 3; The Ottawa Times 1871), and later that year as “Job Moses’ Female Pills” (The Ottawa Times 1871). In 1872, they were renamed “The…

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    rather a popular browsing collection that reflects the community’s needs. Fiction The fiction collection will be a mix of current titles of general fiction including short stories, genre fiction, large print, young adult, paperbacks, and hardbacks. Nonfiction The adult nonfiction collection serves all patrons from adolescence through adulthood. The collection is a combination of both adult and young adult resources. The Library seeks to create a well-rounded collection through a diverse subject…

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    Salmagundi was a newspaper created by Washington Irving in the beginning of the nineteenth century that tried to produce a literary magazine that would separate itself from other journalistic writing. This was the first newspaper of its kind, where the authors intentionally tried to depart from journalistic practices. Within its first couple of issues, the periodical established itself as a bold, satirical, and coy newspaper whose purpose was to please the writers, not the readers. For…

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    Netterwald, James. "Helping the Kids." Drug Discovery & Development, 05 Sept. 2008, pp. 36-38. James Netterwald writes about the effectiveness and history of the rotavirus vaccine throughout the article "Helping the Kids." Netterwald shares how the rotavirus effects children from all over the world and the possible vaccinations that children are able to get to prevent the disease. Although there was a vaccination that proved to have problems, there is now a safe and highly effective vaccine…

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