Geert Hofstede

1.Introduction The Miles and Snow typology began in the early 1980's with Miles and Snow exploring the many different strategies of hundreds of companies in numerous industries. They found impressive strategies and tactics. Miles and Snow identified four main types of strategic behavior and organizational characteristics in the business. The aim of this report is to identify each characteristic and apply them to a business which uses that characteristic. 2.Findings * Prospector – An…

Hofstede’s Dimension of Culture Hofstede’s dimension of culture offers a gauge to measure the similarities and differences that are dominate among people of different cultures. Therefore, the three countries selected for this analysis are China, India and the United Kingdom (UK), as Hofstede’s dimensions of culture examines individualism/collectivism, high/weak uncertainty avoidance, masculinity/femininity, power distance and long-term orientation, associated with the management culture in…

Differences amongst the Japanese and the Americans are quite noticeable, especially when placed under Hofstede’s culture dimensions. Power distance index: Japan’s power distance in higher than the American’s. Thus, explaining why the Japanese seemed quiet and hesitant, making Kelly (the boss) feel awkward. Individualism versus collectivism: The American culture is described as individualistic, while the Japanese culture is described as collectivist. Thus, when Kelly asked the employees to do…

As globalization prevails, many companies venture into different countries which create high complexity for marketing as the culture elements are deeply embedded in consumer behavioural, and can cause significant misconception on the brands. A comparative analysis between Pepsi’s TV advertisements in China and the US will help to demonstrate both the differences and similarities of marketing presentation and examine the effectiveness of the market communication. By applying Hofstede’s framework…

Dimensions According to Hofstede (2001), culture is formed by the collective mental programming of a group, tribe, minority, or a nation. It can be viewed as the aggregate of individual personality traits (Bagchi, 2003). He classified countries along mainly four dimensions: power distance (PD), uncertainty avoidance (UA), individualism/collectivism (IC), and masculine/feminine (MF). These cultural dimensions are used to rate each of the 53 countries by Hofstede (Hofstede, 2001). These dimensions…

Culture is what sets a society or civilization apart from others and gives it a unique identity based upon that society’s shared ideas, beliefs, morals, customs, and behaviors. Despite the many differences between cultures around the globe, five major characteristics normally define any society’s culture. The first being that culture is learned, or passed down through knowledge, rather than inherited. A culture is also integrated with many different aspects that often tie in to each other and…

Intercultural business communications EMUNI University International business and company strategy Culture and Global Marketing: Culture is the way that we do things. Culture could relate to a country, a community, or an organization and it includes all that we have learned in relation to values and norms, customs and traditions, beliefs and religions. Also, we…

According to Jens J. Dahlgaard, Kai Kristensen, and Sohal, in 2011: This paper compares quality management practices in manufacturing companies in the East and the West. It uses data collected from three countries in the East, namely Japan, Korea and Taiwan and compares these with data collected from four countries in the West, namely Denmark, Finland, Sweden and Australia. Twenty-five Japanese companies, 105 Korean companies, 48 Taiwanese companies, 65 Danish companies, 88 Swedish companies, 18…

Douglas Henning Henning 1 Adam Smidi, M.B.A. IBUS 3150-001 09/21/2015 Exam #1 Michelin Case Study A complex web of cause and effect can be used to describe the decline of relationships, trust, respect, and eventually productivity in this case study. But when we look for the reasons for these declines they are not readily apparent until we compare and contrast the cultures involved, using Hofstede’s Dimensions of Culture. Quite simply, these dimensions are a model of national and…

The movie Crash is a multidimensional film set in the Los Angeles metropolitan area and exhibits the various cultures living in one city and how these multiple cultures interact. The tone of the film seems very somber as it views the life of individuals from different social classes and areas and how lives can intersect and impact one another. This paper will evaluate and explain the impact of cultural identity and bias, cultural patters and intercultural communication within this film.…