Billund

The Lego Company has made an amazing toy for all ages. The product that they made is called Lego Bricks. The Lego company started out in Billund Denmark. They didn’t actually make Lego Brick at first. They used to make wooden toys. In fact, it wasn’t even called “Lego.” It was called Ole Kirk Christiansen’s Workshop. Ole Kirk Christiansen was a carpenter who started a toy business in 1932. They eventually found a new name for the company called Lego coming from the Danish word, leg godt meaning “play well.” In 1947, lego buys a Plastic Injection Molding Machine for making toys. In 1955, they made the first 28 lego Sets. They then modified the Lego Brick to have three holes on the bottom so that they will stick together longer. The Lego Company…

LEGO Canada The Lego Group is a family-owned company with its base on Billund, Denmark, and it is well known for the creator of Lego brand toys. The company was established in the year 1932 by Ole Kirk Christiansen. The word Lego is actually derived from the Danish words "leg godt", which means "play well". The word "lego" means "I put together" in Latin, and "I connect" or "I tie" in Italian. In the first half of 2014 the Lego Group became the world's main toy company by market value,…

Introduction The LEGO Group, a popular company based in Billund, Denmark, has been in the toy industry for over 80 years. The company was founded in 1932 by Ole Kirk Kristiansen and was passed down for generations to its recent owner, Kjeld Kirk Kristiansen. The word 'lego' is originated from a Danish word 'Leg Godt', which in other words also means 'play well'. Lego toys are popular among kids, teenagers and even adults. Their products are sold all around the world such as Australia, Singapore…

Lego has been in the lives of children for many years making it one of the top companies in the market. However, Legos has had its negative streaks and has had to build its self and go back to its roots. By using PESTEL framework, Porter’s 5 Forces and SWOT analysis we are able to have a better idea of the factors that are being considered by Legos in their business. Lego’s political environment and legal environment plays a role on its business because they must take into considerations the…

3.) Literature View In this section, we are going to apply three main frameworks: “SWOT”, “PESTEL” and “Porter 's 5 Forces” as fundamental then to analysis the LEGO business situation and to provide the information which relates patent issue in summarized. First of all, we will analysis the social, technology and legal factors in PESTEL. Now we know the existing core patent problem of infringing patent in LEGO products are from existing main competitors and China factories. In technology, the…

the history of Legos! Have you ever wondered where legos came from or, how they got like they are today? also another few good questions is what does the word lego mean or, where did that word come from or what is the lego history.When asking questions about legos, it is important to answer these questions and to discuss about their history and design. The history of legos In the 1930s a man by the name of Ole Kirk Christiansen began making wooden toys. These toys would later become…

Case study Manfold toy company: Corporate governance and ethics for directors and professionals Focus: conflict of interest Manfold Toy Company is a plastic bath and water toys manufacturer founded by Joseph Wan. It is also a plastic airbeds producer and has several lines of plastic exercise toys for use in swimming pools. Through years 1983 to 2005 the company did well, from 42 employees they grew to 900 only in 10 years. In 2001, the Manfold was listed in Hong Kong exchange. In 2005, the…

Appearance: The Maltese is a silky, white, straight coated toy that reaches 20-25cm tall and up to 3kg in weight at adulthood. (2) History: This is an ancient toy breed that has existed for over two thousand years, it is unclear the location they originated with some suggesting The Isle of Malta as the name suggests, some believe Italy and others from China due to similarities with other small Asian dogs. They became popular in ancient Rome, Greece and Egypt, later the 15th-century French…

A LEGO Brickumentary LEGO's were and are to this day a staple of childhood entertainment. LEGO has come up with this idea to bring everyone across the world together, despite all of the differences. LEGO's do not just bring them together through their hearts but they also help people connect on a mental aspect to build and grow. And the LEGO Brickumentary strongly stresses that LEGO bricks are not just something for children, but for anyone across the board. The LEGO documentary uses ethos,…

Since 1958, over 400 Billion Lego bricks have been produced. As I look back my childhood, I can recall so many splendid toys that I had. One toy that stuck out to me that I thoroughly enjoyed was a massive set of Legos. The possibilities were always endless, I could create anything that came to mind. Similarly, to the ideas touched on by two writings; Maria Edgeworth’s “Toys” and Roland Barthes’ “Toys,” the Legos were wonderful toys to utilize because of the way they were able to engage a child…