Odwalla

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  • Odwalla Organic Fruit Juice Case Study

    1. There is a disconnect between Odwalla’s corporate social responsibility model and its actions. Odwalla’s motto of “soil to soul” metaphor stated that is used fresh organic fruit to nurture the body whole of its consumers. Odwalla produced organic fruit juice by using an acid-based rinsing process to killer bacteria instead of pasteurization because they believed it affected the taste of the juice. However, Odwalla’s actions were not socially responsible when they found out that the U.S. Army had rejected their proposal to sell juice because an uncommonly high level of bacteria was found in a sample and the risk of contamination was extraordinarily high, they rejected the head of quality assurance recommendation to add an additional layer…

    Words: 1416 - Pages: 6
  • Organizational Transformation Of The Coca-Cola Company

    For Coca-Cola, its boundaries have undergone a substantial transformation as a result of organizational acquisitions. For example, the Coca-Cola Company acquired Minute Maid in 1960 (“The Minute Maid Company History,” n.d.). In 1993, the Coca-Cola Company acquired Thums Up -- a spicy cola beverage company that originated in India (“20 Years Later: A Look Back at Coke’s Dramatic 1993 Return to India, 2013”). Two years later, they acquired the root-beer beverage company Barq’s Incorporated…

    Words: 773 - Pages: 4
  • The Challenge Faced By Coca Cola Is Increasing Concern For The Environment

    rigorous standards. Our quality management program helps us identify and mitigate risks and drive improvements. We stringently test and measure the quality attributes of our beverages in modern laboratories at every step of production. This due diligence is performed in all of the countries and territories where our products are produced and sold. We also consistently reassess the relevance of our requirements and standards and continually work to improve them across our supply chain.[3] An…

    Words: 725 - Pages: 3
  • Coca Cola Globalization Case Study

    it also struck it in a bad way that Many countries have banned the use of Coca-Cola products, claiming that these products are“threatening public health” and “encouraging obesity.” Many labor practice suits have been filed against the mega beverage company with accusations of “child labor sweatshops” and “discrimination in providing health care benefits to workers.” In addition, the beverage industry has been flooded with competitors introducing new soft drink products, such as Pepsi, along with…

    Words: 802 - Pages: 4
  • Personal Narrative: A Day In A Manager's Office

    the struggle was real. I slightly clenched my hand and flashed a fake smile while walking past my co-workers and their gray dull cubicles. The second I was out of the office, I dropped the smile and continued the 15 minute walk to my car. A small hint of relief hit me when I entered my car. I could finally release this pent-up energy inside and scream some obscenities. I’m sure I was loud enough for those near my Cruze to hear, but I didn’t care. The drive home I cannot remember much of. My…

    Words: 755 - Pages: 4
  • Coca Cola Currency Fluctuations

    concentrates and syrups. The Coca-Cola Company operates in over two hundred countries throughout the world. They sell to more than four hundred different brands that eventually produce over three thousand different products. Surprisingly, Coca-Cola earns almost 75% of revenue from international sales, which are not always a good thing. International sales can effect overall sales due to currency fluctuations because not every currency is equal to one United States dollar. Coca-Cola is expanding…

    Words: 790 - Pages: 4
  • Business Case Analysis: Jamba Juice

    Robin Goldwing Blumenthal in his article Drink up! explains that juice of spinach, kale cocktails, fruit smoothies and all types of nutrients that become drinks are an obsession for all consumers. As result of the growth of the smoothie markets, food chains, and quick service restaurants such as Starbucks are introducing vegetable beverages, blends and “a line of cold-pressed vegetable and fruit juices.” (Goldwing, R.) Jeff Hansberry, Starbucks’ president says “Our customers have been making…

    Words: 936 - Pages: 4
  • Orange Juice Case Study

    In addition, some of our ingredients, such as aspartame, acesulfame potassium, sucralose, saccharin and ascorbic acid, as well as some of the packaging containers, such as aluminum cans, are available from a limited number of suppliers, some of which are located in countries experiencing political or other risks. We cannot assure you that we and our bottling partners will be able to maintain favorable arrangements and relationships with these suppliers. The citrus industry is subject to the…

    Words: 116785 - Pages: 468
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