Geek Squad

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  • Case Study: Atlanta Computer Repair

    In addition to on-site service inside Best Buy, Geek Squad also offers at-home, online, and over the phone services. The hourly rate for virus and spyware removal, Atlanta PC Repair’s niche, range from $149.99 for online support to $299.99 for in-home service. The in-home hourly rate is double the price Atlanta PC Repair will charge for similar service. The closest Geek Squad inside Best Buy is approximately 2.5 miles away, with two other locations within 5 mile radius. Geek Squad also operates number of stand-alone locations staffed with full time “Agents”. There is a stand-alone store within 10 miles from Atlanta PC Repair, but does not pose a threat due to its distance. Geek Squad has already established Brand and image. The Geekmobile, a black and white Volkswagen Beetle with orange and black company logo is recognizable trademark in cities around the county. Geek Squad relies heavily on heavy marketing, economies of scale, and manpower for its future success. On the flip side, Geek Squad is slow to respond to customer requests, expensive, hires inexperienced, young technicians, and plagued with scandal in recent years. There is growing dissatisfaction among Geek Squads’ customers regarding professionalism, pricing, technical competencies, and response time; areas were Atlanta PC Repair can capitalize and take over market…

    Words: 954 - Pages: 4
  • Case Study: Best Buy's Business Model

    In this case, Best Buy’s Geek Squad plays a major role in their business. “Over 20,000 Geek Squad Agents are ready to help you online, on the phone, in your home, and at more than 1,100 Best Buy stores” (“Geek Squad Protection-Best Buy”). Customers rely heavily upon them to answer their questions and fix their problems, making human resources a key resource for Best Buy’s business model. Key Activities • Problem solving: This key activity is coming up with new solutions to individual customer…

    Words: 1657 - Pages: 7
  • Business Analysis: A Case Study Of Best Buy

    INTRODUCTION Best Buy is a specialty retailer focusing on consumer electronics with over 1,100 stores in the United States representing a 19% market share. The organization’s mission was to make technology deliver on its promises to customers by helping them realize the benefits of technology that could enrich their lives in a variety of ways through connectivity. Being a publicly traded organization, their top objectives were sustained growth and earnings. In an effort to sustain growth,…

    Words: 728 - Pages: 3
  • Virgin Case Study

    Introduction The Virgin Group Richard Branson has started his business as a recording studio in 1970 with Nik Powell. During 1970-1980 he expanded his business in to films, books, holidays, airship and hotels. During 1980-2000 the business has further expanded in to Bridle ware, car and mobiles. Currently the virgin group is enjoying 53 Million customers worldwide, 69,000 employees in 35 countries and 16.6 billion of Euro revenue per annum. 37 million people are following virgin through social…

    Words: 2998 - Pages: 12
  • Essay On Geek Culture

    The purpose of the study, A Psychological Exploration of Engagement in Geek Culture, was to identify and understand why people participate in geek culture. Geek culture is defined as a subculture of enthusiasts that are interested in “obscure” media such as anime, sci-fi, and videogames. However, there are many faucets of the culture and it has become increasingly appealing to mainstream audiences, causing a greater shift in active engagement. Despite geek interests once being marginalized,…

    Words: 995 - Pages: 4
  • Rhetorical Analysis Of The Left Handed Commencement Address

    Award-winning author and feminist Ursula K. Le Guin delivered a rhetorically complex speech to the Mills College graduating class of 1983, comprised almost entirely of women. Her speech came at a challenging time for women, as second-wave feminism began to dissolve into a myriad of disagreeing factions. The title of the speech, the “Left-Handed Commencement Address,” is a reference to her book The Left Hand of Darkness, which follows an androgynous race of space aliens. This foreshadows the…

    Words: 1738 - Pages: 7
  • Nerds Vs Snobs Essay

    You find yourself surrounded by a horde of flesh-eating zombies. You only have time to save one of two people, one a snob, the other a nerd. You know that each have their strengths and weaknesses. So who do you pick and trust with your life? Both snobs and nerds are generally chastised by society. Snobs are hated for their ‘’I think I am better than you attitude’’, and nerds are hated for their inability to relate with ‘’normal people’’. I am of the persuasion that being a nerd is a better…

    Words: 1012 - Pages: 5
  • America Needs Its Geeks Analysis

    When we think of the words nerd and geek, we think of a smart person with freckles and thick-framed glasses. They are usually bullied by the athletic people of a school and are at the lowest rung of the social ladder. But why do we also think about that same person being harmed and ridiculed? Why can’t we praise their intelligence and use it to improve our society? These questions are argued in Leonid Fridman’s “America Needs Its Nerds.” In order to do this, Fridman uses rhetorical strategies…

    Words: 904 - Pages: 4
  • Personal Narrative-Down, But Not Out !

    “Down, But Not Out.” “There it is Privates!” Drill Sergeant Gonzales yelled. As we all rounded the narrow and winding road through the Ozark Mountains, my heart began to race. All 250 of us slowed down to form a formation in front of what appeared to be the biggest climb we had seen and were not expecting to see for the next few weeks. Screaming at the top of his lungs, Drill Sergeant Galloway said “This is Engineer Hill, and starting in two minutes you all have thirty minutes to make this…

    Words: 1482 - Pages: 6
  • Personal Narrative: A Personal Experience Of Flight

    The number of exercises was absurd as well as the difficulty of them. At sundown the sergeants put our names on a board under squad numbers. We had an hour to group up and find our housing. After we found our squad, I was chosen to be the leader. The sergeant showed up to my squad and gave me a topographic map of the area. Our housing was marked with an X; we had half an hour left to find our housing before lights out. Wright-Patterson AFB was incredibly flat, the only landmark on the map was a…

    Words: 1031 - Pages: 5
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