Subaru Swot Analysis

986 Words 4 Pages
The company that I shall be working for, theoretically, is Subaru – Subaru is a renown Japanese car manufacturer whose emphasizes on creating cars prepared for any road condition. In Western markets, the Subaru brand has traditionally been popular among a dedicated core of buyers. Marketing is targeted towards specific niches centered on those who desire the company's signature drive train engine, all-wheel/rough-road capabilities or affordable sports car markets. Which means that the pistons and the cylinders in the engine fire left to right instead of up and down or at an angle to create a more balanced. Subaru has also had an extremely successful run in the world of Rally Championships, having won over 50 individual events and Slowly Subaru has built a reputation as a durable, affordable and reliable car, a people’s car that you can’t describe any other way apart from love. They have built a loyal community. Owners of Subaru’s felt it almost before the company figured it out. It was always about love. …show more content…
Keeping your customers happy, a large proportion of a company’s headaches are caused by customer complaints; valid complaints lead to product improvements, but managing customer expectations and experiences is difficult. A business that excels know their customers as well as they know their own families, perhaps even more so. It should be clear that thoroughly knowing and understanding our customers and delivering what they want is the ultimate key to success. In conclusion, whether our sales are increasing, are flat or declining, we should, without fail, spend quality time with our buyers to understand what’s on their minds and respond appropriately and what better way than to have them as

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