NFL players are the most recognizable and influential athletes in the world. The NFL Players Inc. connects fans with their favorite players through apparel, toys, video games, and collectables to name a few. It is a highly lucrative business to say the least, Chris Petersen comments “Although NFL Players Inc. already has an impressive portfolio of licensees and partnerships that generate more than $1 billion in retail sales every year” (Petersen). The NFL Players Inc. is one of the many entities that thrive off the success of the NFL. I feel any NFL fan is susceptible to falling into the NFL money
NFL players are the most recognizable and influential athletes in the world. The NFL Players Inc. connects fans with their favorite players through apparel, toys, video games, and collectables to name a few. It is a highly lucrative business to say the least, Chris Petersen comments “Although NFL Players Inc. already has an impressive portfolio of licensees and partnerships that generate more than $1 billion in retail sales every year” (Petersen). The NFL Players Inc. is one of the many entities that thrive off the success of the NFL. I feel any NFL fan is susceptible to falling into the NFL money