Disney's Ethnographic Analysis

After all data was collected and processed, the exactly number of each option and the proportion of them to the total sample were figured out. The detail of every question’s result was clearly showed up especially those important questions that directly link to the hypotheses. The questionnaires were received from totally 61 people including 27 (44.3%) female and 34 (55.74%) male. As for the age background, 2 (3.3%) people below 18, 36 (59.0%) individuals age between 18 and 22, 9 (14.8%) people are from 23 to 25, and the other 14 (23.0%) people age above 26. In the education part, 23 (37.7%) people only finished high school, 30 (49.2%) individuals have bachelor’s degree, 7 (11.5%) people get graduate degree and 1 person is from association. For their countries of origin, the majority parts are form North American (34.5%), Europe (31.0%) and Middle East Asia (20.7). …show more content…
The graph above shows that among 25 valid responses, 1 (4%) individual thought Disney’s charity was ineffective and 9 (36%) people believed it was effective. Moreover, the majority that 15 (60%) participants hold the neutral position to this problem. The next column graph mentions the reasons’ results of 21 answers why they choose Disney charity is effective and some of them circled more than one options. The chart shows that the exact numbers (6, 28.6%) of three options were the same and the they are “donations are large”, “constantly donating”, and “I don’t know”. In addition, 3 (14.3%) people agreed that Disney offers wide range of charity fields and no one wrote down their different own opinions.
The following columns indicates the possible reasons why those people think Disney’s charity is ineffective. The participants could circle any options which make sense according to their