Adidas Case Study

Improved Essays
Q1) What is the name of your company?
The name of the company is Adidas.
Q2) What does your company sell or promote?
The company Adidas sells a variety of products. Some of the products that are sold by Adidas are:
 Shoes o Soccer Shoes o Football Shoes o Running o Casual
 Clothing o Hoodies o Sweatpants o Jackets o Leggings o Tracksuits o Shirts o Socks o Gloves o Hats and Toques
 Accessories o Backpacks o Sunglasses o Headbands
 Sports Equipment o Yoga Mat o Soccer Balls o Badminton Racquets o Volleyballs o Tennis Racquets
Q3) How does this company advertise their products?
Adidas has a wide array of advertising methods like advertisements of TV, and radio, online advertisement, e-mail promotions, celebrity endorsements, social media
…show more content…
Kappa
5. Li Ning
6. Ecco
Q10) What is today’s stock value of the company?
Today’s stocks value of Adidas is CAD $146.98.
Q11) Why did you choose this company? I chose Adidas because it is a brand that I have always loved, the products are of good quality, I was curious about their background and I knew I will do a good job by choosing the brand ‘Adidas’ . I love the brand ‘Adidas’. The variety of products that Adidas has to offer is amazing. It is great to see that Adidas offers comfort and protection while giving a sleek and stylish look. Moreover, Adidas offers products for numerous age groups. Next, my experiences with the quality of Adidas products are remarkable. We have bought a wide array of products from Adidas like soccer cleats, hoodies, jackets, shoes, pants, headbands, soccer balls, water bottles. Every time we buy a product from Adidas, we are sure that the product will endure and will be worth it for the price. Also, when I was asked to pick a company for the assignment, I thought about backgrounds of companies that I am interested in, and the first answer that came to my mind is Adidas. It is interesting to learn more about a brand that has an immense popularity and makes great profit. Adidas is successful and I knew that by choosing Adidas, I will learn more about the company while getting motivation and getting knowledge for myself. Lastly, I felt strong that I could do a very good job by choosing the company Adidas. With my amount of love and curiosity about the company, I will be able to put my best work in. I always believed that researching on something that you are curious about is better than something that you dislike. This is one of the primary reasons why I chose to do my assignment on

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