Hearst Corporation

    Page 1 of 50 - About 500 Essays
  • Perfect Cleanser Ad Analysis

    The Perfect Cleanser Cosmopolitan magazine is for an audience of fashionable women and what is trending now. This magazine is published by Hearst Corporation May 2015. Cosmopolitan was first published in the United States back in the late 80’s. The magazine’s purpose is to demonstrate how women are beautiful through makeup and fashion. Women may feel persuaded to get advice in fashion or love. Most women may find it appealing in different aspects. The advertisement “Simple” located in the beauty section is a facial skincare product for perfect sensitive skin. This product brand originated from the company called Unilever 2015. In this ad for “Simple”, the advertiser utilize repetition language as well as persuasive techniques such as ethos, pathos, and logos. First, the ad speaks for itself in a clear image to get the reader’s attention. The full page of the ad brings to view of a water background. While visually looking at the ad, the bottle look as if it is dropped in clean water. The font color of the words are green exactly like the top on the bottle. When studying this ad, the reader’s eye is instantly drawn to the bottle placed in the middle. As they notice the bubbles attracted to bottle, makes them wonder “will this…

    Words: 704 - Pages: 3
  • Perfume Ad Analysis

    Advertisements work to convince the viewer of a certain message, whether it is to vote for a particular candidate or buy a certain product. This is done through agents of persuasion. By analyzing several different perfume ads from two different magazines we can discern the intended audience, the message, and the different routes of persuasion used. To start, the Modern Muse perfume ad from Cosmopolitan magazine uses both central and peripheral routes to persuasion. The Muse ad…

    Words: 1154 - Pages: 5
  • What Is Billy Graham's Evangelistic Career

    Graham had a good-sized crowd but it wasn’t the size that he had wanted (Graham, 1997). But one night before the event, the place was crawling with reporters and photographers. When Graham asked what was happening, one reporter answered, “You’ve just been kissed by William Randolph Hearst” (Wooten, 2001, p. 8). Of course Graham had heard of the famous newspaper owner, Hearst, but he had never met him or even talked to him. Graham did not know the exact reason why Hearst decided to tell his…

    Words: 818 - Pages: 4
  • Oral History Project Analysis

    It was fun as well as informative. Hearing about how the hippie culture impacted America was very interesting and it showed how hippies made an impact on everyone. The answer of “my wedding” as fondest memory, knowing that my grandma would want to hear the recording when it was done, has to bring a laugh to everyone. Also, hearing about Patty Hearst was really interesting. I had never heard the story before and it is a pretty crazy one to hear. From LSD hippies to bank robberies it was very…

    Words: 1355 - Pages: 6
  • The History And Impacts Of William Randolph Hearst's History

    William Randolph Hearst created a media empire after his father, George Hearst gave him the San Francisco Examiner. After that, he battled the Ney York World publisher Joseph Pulitzer by purchasing the New York Journal and earning awareness for his “yellow journalism.” He went into politics during the century’s turn, and won himself two terms in the U.S. House of Representatives but was unsuccessful in his attempt to become President of the United States and New York City’s mayor. These things…

    Words: 2477 - Pages: 10
  • The Unjust War On Hemp By Edith Cook: Article Analysis

    only industrialized nation that bans hemp, while consuming the worlds largest volume of hemp products” (3).There are many more products made from hemp, other than food and beauty products. As Edith Cook expresses, there are more than 5,000 textile products that can be produced from hemp. Along with textile products, more than 25,000 products can be produced from the hurd (The coarse part of the flax or hemp that adheres to the fiber after it is separated)(Merriam Webster) products that range…

    Words: 785 - Pages: 4
  • Comparison Of Citizen Kane, Ace In The Hole, And Deadline: USA

    Kane comes from a poor home, and before his childhood abruptly ended, he had a happy life. As he gained fame and fortune, his life became less desirable. Kane uses his power and money for the wrong reasons and due to his fame and fortune he essentially gets isolated from the people he knew and had relationships with. Also, Kane dies alone, in the presence of his tangible luxurious things and riches. The movie depicts that successful and rich journalists only have fame and fortune instead of…

    Words: 1716 - Pages: 7
  • Rosebud Reflection

    Beginning where he ends, the last moments of Charles’ Foster Kane’s life, Orson Orwell takes us through the process of piecing together the puzzle of a man’s significance in life. As a debuting director, he does this in a way that is in no way mediocre, and if anything- brilliant. Basing the film off of a real life mogul, William Randolph Hearst, Orwell immerses himself into the work, by acting as the lead – Charles Kane. The dedication and importance he placed in this film is shown through his…

    Words: 763 - Pages: 4
  • Citizen Kane Identity Analysis

    control within intimate relationships due to the inappropriate channelling of his desire for control due to his inflated position within the world. The lack of control Kane had as a child over his upbringing impacts upon an older Kane’s ability to form relationships founded upon mutual love. The subjectivity of experience negates any claim to an objective truth, undermining a holistic understanding of the protagonist’s true view of himself. However, Citizen Kane’s enduring values lies in its…

    Words: 1130 - Pages: 5
  • Cons Of Corporate Social Responsibility

    By engaging in misleading CSR practices, companies can obviate the need for government regulation. Several corporations tend to engage in unethical behavior such as child labor, polluting the environment, or exploiting third world countries. Because of the increasing amount of socially aware consumers, companies can no longer partake in such nefarious activity. A variety of corporations would rather continue the dirty work they are doing because it is cheaper and more beneficial for their…

    Words: 1503 - Pages: 7
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