Introduction Culture is a way that people communicate with each other. Culture is defined as objective and subjective components that constructed by the human to enlarge the chances of exist in this world. It was created to let the human able to communicate with each other in a same language as they had a common living place and time. The functions of the culture are to form a system and management of methods to survive. It also acted as a representation for the way of behaving and what outcome…
“There are five different concepts of marketing. Each concept varying in the function that they deal with. As the market changes, so do the concepts of marketing.” (Hose 2017) There is production concept, selling concept, marketing concept, and societal marketing concept. Production concept is when consumers prefer products that are widely available and inexpensive. Geoffrey B. Small takes what his customers want in mind. They want to buy products from someone who is concerned with the…
In Tylor’s Primitive Culture, Tylor described culture as a complex whole that includes the likes of morals, customs, beliefs, knowledge, habits, and other capabilities that is available to an individual part of a society. From Tylor’s definition of ‘culture’, it is evident that culture holds mental capabilities such as thoughts, behavior such as actions, and it can be learned and shared. Culture, as a whole, is co-exists within an individual in a group (i.g. cultural society) , and it can be…
Introduction Debates surrounding linguistic, social and cultural identity have been central issues for individuals who have crossed national, geographical or linguistic borders. As the world diverges into homogeneity, people tend to question their own place in the world. Globalization changing experiences of work and social life leads to new perceptions of the self. Throughout the book “Language and Globalization” by Maryam Borjian, many authors struggle with their own cultural identity due…
Adaptation and translation It is a well-known fact that in order to obtain a perfect translation, one must go beyond the superficial meaning of the words. And is very important to extract what the words mean in a particular situation according to the cultural context. Considering the cultural element helps us understand that the translator is not only person involved in the translation process, he also gives us a new culture with another way of thinking, deep understanding the culture of another…
Acceptance: 1) The action of consenting to receive or undertake something offered. 2) The action or process of being received as adequate or suitable, typically to be admitted into a group. However, many connotate acceptance much differently. The popular opinion of acceptance, however, is when one emotionally acknowledges the importance or significance of someone or something. In his short story “The Jacket,” Gary Soto writes about the period of a boy’s life when he receives an ugly, “day-old…
Cross-cultural psychology has been used in the comprehension of people and development by increasing the generality of their exposures and experiences hence providing a broader base of reporting the effects of experiences on development. However, there have been difficulties in isolation of independent variables and ambiguities in interpreting the dependent variables. Further, cross-cultural psychology has contributed in the processes of examining the relations between culturally organized…
JAPAN Meetings usually take place for only one of three reasons: to build rapport, exchange information or confirm previously made decisions. Decisions are rarely made in a meeting. The Japanese are very detail orientated. Expect lots of questions, be sure to have the answers as the failure to do so will look unprofessional. Be sure to bring as much information as possible, in writing, on your company, service, product or proposal. Meeting Protocols:- One should wait to be introduced. It can…
It is difficult to comprehend a society or culture when one has little to no knowledge of it. A lack of understanding intercultural communication can mean that an individual can have a narrow-minded perception of the world. It can cause messages to be inaccurately portrayed and lead to various forms of stereotyping. It can lead to the identification of groups or individuals as something they may not necessarily be. Stereotyping today continues to be alive and active. The film depicts strong…
health disparities” (Truong, n.d., para 1). Cultural competency for an organization means, “creating practices and policies that will make services more accessible to diverse populations, and that provide for appropriate and effective services in cross-cultural situations” (Olsen, Bhattacharya & Scharf). Cultural boundaries between a doctor and patient can be a very difficult task to face. A simple misunderstanding could potentially lead to a completely wrong diagnosis, causing uproar and a…