In order to enlighten his audience on the current financial situation of education, Gerard …show more content…
He posits that the increase in tuition costs have made the dream of higher education "too daunting to" face as "borrow[ing] tens of thousands of dollars" would be too risky to "graduate into a shaky job market. Hence, Gerard underscores how high tuition costs have definitely limited America's potential as students are encouraged to abandon their pursuit of education. However, investment in education is extremely important for the wellness of the general public and the economy as well. For example, Gerard claims that the high tuition costs "impairs the economy" as students are unable to become part of the demand population. This would result in "diminishing everyone's American Dream". Thus, Gerard's list of such far reaching consequences effectively encourages his audience to consider the substantial impact and detriment high tuition poses on America. By doing so, Gerard is able to appeal to a wider audience, even those who are uninterested in education for students, since the repercussions of not making higher education affordable would surely affect at least some aspects of their