INTRODUCTION
The purpose of this report is analysis how J-Sainsbury’s is affected as a business for. Firstly, PESTEL ANALYSIS covering the political, socio cultural and technological factors. Secondly, give a briefly outline about the key business operation of Sainsbury and describe the way as Sainsbury offer a better customer service in terns of price and quality. Finally, explanation how globalization has influenced Sainsbury as a business and in the role of line manager in people management activities.
TASK 1.-
PEST ANALYSIS
PESTEL analysis is a strategic tool, providing the examples, discuss how Sainsbury company’s competitiveness can be influenced by the changes in any three of the following external business environmental factors: …show more content…
J. Sainsbury Plc established in 1869 is a main retail organization with about 707 convenient stores and 597 supermarkets, more than 2000 food suppliers and at least 1,300 non-food suppliers across the United Kingdom. It also has a financial interest venture in the form of Sainsbury's bank with 168 travel money bureau and 1,575 ATMs.
The company workforce consists of over 161,000 employees across United Kingdom. The company serve to 24.5 million customers per week in stores and around 4,000 customers online. (J-Sainsbury, 2015)
Describe the way in which Sainsbury is offering a better customer experience than its competitors.
CUSTOMER SERVICE
“The process by which companies create value for customers and build strong customer relationships in order to capture value for customers in return.” (Armstrong, 2007, p. 6)
Sainsbury is always trying to satisfied customers needs and wants its for that reason have a efficient customer services department to help clients with all their inconveniences and deal with it. Some of the achievements and benefits that Sainsbury achieved are:
• Increased sales
• Customer loyalty
• Repeat purchase
• Enhanced company image
• More effective workforce …show more content…
• Availability of low cost labor from emerging countries.
• Technological progress.
The most of developed countries have Shortage of Talent, is predicted in many industries sector the increment of shortage of workers, inclusively construction, manufacturing, communication and transport, trade, restaurants and hotel, financial services, business services and IT, education, etc. (Kapoor, n.d.)
According to the McKinsey Global Institute, only 13 to 19 per cent of 33 million university graduates in developing countries are suitable to work in a multinational company, due to their lack of language skills, low quality of educational system, and lack of cultural fit. Also, only a fraction of these people are willing or able to relocate to foreign countries for employment. (McKinley Global Institute, 2005 - I).
As example about the way globalization has influenced the role of line manager in people management activities, Sainsbury manage a workforce different in language skills and culture, and distributed in various countries in order to make business and be communicated with their suppliers and sourcing around the world as Colombia, Tokyo, Hong Kong, Frankfurt, New
The purpose of this report is analysis how J-Sainsbury’s is affected as a business for. Firstly, PESTEL ANALYSIS covering the political, socio cultural and technological factors. Secondly, give a briefly outline about the key business operation of Sainsbury and describe the way as Sainsbury offer a better customer service in terns of price and quality. Finally, explanation how globalization has influenced Sainsbury as a business and in the role of line manager in people management activities.
TASK 1.-
PEST ANALYSIS
PESTEL analysis is a strategic tool, providing the examples, discuss how Sainsbury company’s competitiveness can be influenced by the changes in any three of the following external business environmental factors: …show more content…
J. Sainsbury Plc established in 1869 is a main retail organization with about 707 convenient stores and 597 supermarkets, more than 2000 food suppliers and at least 1,300 non-food suppliers across the United Kingdom. It also has a financial interest venture in the form of Sainsbury's bank with 168 travel money bureau and 1,575 ATMs.
The company workforce consists of over 161,000 employees across United Kingdom. The company serve to 24.5 million customers per week in stores and around 4,000 customers online. (J-Sainsbury, 2015)
Describe the way in which Sainsbury is offering a better customer experience than its competitors.
CUSTOMER SERVICE
“The process by which companies create value for customers and build strong customer relationships in order to capture value for customers in return.” (Armstrong, 2007, p. 6)
Sainsbury is always trying to satisfied customers needs and wants its for that reason have a efficient customer services department to help clients with all their inconveniences and deal with it. Some of the achievements and benefits that Sainsbury achieved are:
• Increased sales
• Customer loyalty
• Repeat purchase
• Enhanced company image
• More effective workforce …show more content…
• Availability of low cost labor from emerging countries.
• Technological progress.
The most of developed countries have Shortage of Talent, is predicted in many industries sector the increment of shortage of workers, inclusively construction, manufacturing, communication and transport, trade, restaurants and hotel, financial services, business services and IT, education, etc. (Kapoor, n.d.)
According to the McKinsey Global Institute, only 13 to 19 per cent of 33 million university graduates in developing countries are suitable to work in a multinational company, due to their lack of language skills, low quality of educational system, and lack of cultural fit. Also, only a fraction of these people are willing or able to relocate to foreign countries for employment. (McKinley Global Institute, 2005 - I).
As example about the way globalization has influenced the role of line manager in people management activities, Sainsbury manage a workforce different in language skills and culture, and distributed in various countries in order to make business and be communicated with their suppliers and sourcing around the world as Colombia, Tokyo, Hong Kong, Frankfurt, New