Ephemeral Marketing Analysis

799 Words 4 Pages
Did you know that you can make this holiday business a more profitable one for your online business? You will realize that the holiday is approaching. As an internet marketer, you have to appeal to your holiday shoppers so that they can buy your products and services during this season. There is a lot of competition out there and you have to develop strategies so that you can continue making more profits. Remember that the main aim of a business is to make profits. The more sales you make, the more the profits. There are many strategies that can help you increase your sales this season. They include:
1. Ensure that your content is original
It is important that you ensure that your content is authentic. You should not copy the content of your
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Most people usually use these devices to stream live videos and so on. You should create a video about your products and services and post it on YouTube. It is important that you come up with a quality video so that it can capture the attention of many people.
4. Consider ephemeral marketing
Brand marketing typically involves getting a campaign message that can stick in the client’s mind and resonate for some time. You can do this by using Snapchat. Snapchat is a social mobile photo messaging app where users post photos and videos to selected recipients. Users normally set a time limit for their recipients, after which they are hidden from the recipient’s device and deleted from Snapchat’s servers. Snapchat has over 50 million users sharing 400 million photos on a daily basis. This mobile app can help you in driving marketing action such as discounts and promotions.
5. Consider mobile optimization
Most people normally use their mobile phones to browse the internet and so on. This is the reason why you should make your website accessible not only by a laptop but also a mobile phone. Somebody should be in a position to visit your site using his or her mobile phone. This can go a long way in increasing your sales and so
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You will realize that is important to develop long term relationship with existing customers because it is easier and less expensive to make an additional sale to an existing customer than to make a new sale to a new customer. This can make your customers to remain loyal and feel more valued. This can go a long way in increasing your sales which in turn increases the profits of your business.
7. Marketing automation
Marketing automation is most important in delivering relevant personalization communication through digital and offline media. Marketing automation has the ability to expand the value and impact of your content, capture lead intelligence, improve lead-to-sale conversion rates, drive repeat purchasing and so on. This can help you a great deal.
8. Consider Location based marketing
Location based marketing allows a business to market directly to its patrons via social media marketing applications that can be accessed through mobile devices. This means that if your customers are using a smartphones or other mobile devices near your location, you can utilize this local mobile marketing strategy to get them through your front

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