The "window" is if people switch over to Sprint they would have coverage almost like Verizon but paying much less for it. Saying how people have already started switching over for good…
Name- Tizeta Rustin Class- English 1101 Instructor- Dr. Buell Wisner Date- 09/24/2017 Analyzing “Advertisements R Us” by Melissa Rubin The analysis by Melissa Rubin’s on the 1950 Coca-Cola advertisement allows readers to identify the main point of the ads easier.…
The first advertisement is the Geico ad which is titled, “The Villain Presentation”. This commercial is obviously trying to sell car insurance but is using a different technique. When the advertisement starts off you don't know what the advertisement is for. It sort of sparks the viewers interest. The first time I saw this advertisement on TV I was so confused and thats what made me watch it all the way through.…
The two magazines that I have chosen to analyze my advertisements from are Vogue and Ebony Magazine. The magazine Vogue targets the audience of male and female, but predominantly female targeting an audience range of 17 to early 40’s. As for the Ebony Magazine it draws in an audience equally to males and females. Ebony Magazine targets a much more broad audience than vogue, ranging from as young as seventeen to as old as late 50’s. Ebony Magazine also focuses more on an African American audience, unlike Vogue who focuses more on a Caucasian audience.…
In Killing Us Softly 4, women are the group of people being marginalized and possibly even silenced in these ads. These ads degrade women in the way that they only promote and present one body image that less than ten percent of women. Through the use of softwares like Photoshop and hours of retouching and makeup, advertising has literally created a body type of a thin, in shape woman with considerable sized breasts, a small waist, long legs, with no wrinkles or blemishes, that is considered impossible to achieve in a healthy way, which inadvertently can lead this to women. This causes the women viewing these ads to feel marginalized and ashamed of their own bodies, which can also lead to women developing eating disorders and resorting to other…
Sprint might be utilizing Paul Marcarelli to increase brand awareness of their mobile company, however, Sprint still falls behind Verizon. Furthermore, Verizon has been rated the best overall cell phone company because of its dependable network coverage and economical prices (Pegoraro, 2016). In addition, Sprint may cost less than Verizon, but it requires the customer’s toleration of interrupted network coverage in America (Pegoraro, 2016). Moreover, Verizon has always had an advantage in coverage, and now it’s leading in network speed in many areas of the country (Pegoraro,…
In terms of Pathos, Verizon's and Sprint's advertisements weren't really emotional. Their ads are not touching or passionate, they had an informative but playful tone. An attempt of pathos in Verizon’s advertisement would try to make the viewers upset at Sprint for exaggerating their coverage. With Sprint constantly saying how their coverage is close to big providers seeing the difference in Verizon’s commercial may cause people to become disappointed and angry. While Sprint commercial stayed formal just giving out facts about the service and the spokesperson.…
The background view of the ad shows part of a high mountain. This…
When I was in my pre teenage years, one of the biggest fads and must haves was a fur covered electronic robot called a Furby. A Furby was not just another toy, this was a toy which was capable of interacting with its owner. All of my friends had one and they always took them everywhere they went. Well here we are many years later and wouldn’t you know it, the Furby has made a comeback. Only now the Furby is more technologically advanced and comes with many more options and accessories.…
Keds also uses a very strong technique in this ad having different ethnicity take part in the ad. They have white, African American, and also Latina girls sending a strong message no matter what ethnicity you are Keds are for everybody. In addition, the text also has a powerful meaning to it. It seems like the text wants girls to take on new challenges, be brave and overcome new obstacles. This can be said because in the ad it states “Time to dip your toe into the deep end.…
Verizon Communications Incorporated (Verizon, The company) is a public limited company that works towards providing wired/wireless telecommunication services, web programs and internet applications. Being a major corporation that competes in the telecommunications market, government regulations must be implemented, practiced and followed to protect consumer rights and the industry itself. These policies allow Verizon to work towards a new and improved wireless network for present and upcoming generations. Certain improvements include transferring data with lower lag periods and faster, unbeatable speeds in the United States where Verizon mainly operates. Values, attitudes and lifestyles of the general consumer population influences the different…
I believe that animal lovers, pet owners, and anyone who feels the need to nurture or protect others are the intended audience of this advertisement. The American Society for the Prevention of Cruelty to Animals (ASPCA) is all about saving animals and ensuring that they are treated humanely. Anyone who cares about animals could appreciate what they are doing, so it makes them the perfect target audience. Additionally, the ASPCA claims that "Animals can't speak for themselves, so it is up to us to do it for them," and "You can help these animals when nobody else will." Those words can be highly persuasive to anyone who has the need to nurture or protect others.…
Every day we are exposed to an unfathomable amount of advertisements, yet for one reason or another there are a select few that we cannot seem to forget. As for me and my wife there is one advertisement that we both saw for the first time on Fox Sports 1 during a commercial break for a Monster Energy Supercross Event that has resonated in our minds. As I take you through my analysis, we will discover that both my wife and I remember the commercial for differing reasons. The advertisement that we will evaluate throughout this analysis was published on February 24, 2015 by Discount Tire, featuring their two sponsored supercross racers at that time (Chad Reed and Josh Grant) with their sons. While we first saw the advertisement on live television,…
It says right here, on the card, T-Mobile doubled its LTE coverage in the last year. And with more LTE towers than Verizon, T-Mobile reaches pretty much everyone they do.” It’s difficult for an audience to argue with simple facts. These facts got the audience to start comparing their current cell service to what they had just been told. By stating these facts, T-Mobile has successfully used logic to persuade the…
The importance of a college education has been instilled into the minds of millennials since elementary school. Promises of a good career, higher salary, and overall better life make the idea of going to college more appealing. When selecting a school, students want to know they are being respected and recognized as an individual. Douglas College advertises a focus on the individual to draw students to their school because they realize they are trying to sell an experience in their commercial, “Ignite Your Potential.” It walks the viewer through different spots on campus with a different student having a contributing part to say.…