Additionally, it is important within any health care organization to have many levels of options available to patients that are potential to come into your facility, because of their busy daily lives by making things covenant for them through marketing on those key points. “Gina Myers & M. Janice Nelson (2011) reports consumer satisfaction is key to the financial success of any marketing enterprise, regardless of the profit or nonprofit status, the religious or secular affiliation, and the product, whether it is automobiles, computers, cosmetics or hair products, or health care. Given the competitive nature of health care facilities over the last 30 years or so, it is imperative that these organizations concentrate on quality improvement strategies
