The Nike advertisement …show more content…
Certainly, this ad is not only promoting Nike, but Adrian Peterson as a great player as well. It is in fact, the heroes themselves who are drawing the consumer’s eyes and minds into what is being, advertised. Therefore, no matter where the fans are in the world, Nike touches those fans by honoring their respective icons. As a matter of fact, Nike isn’t the trigger of our decision making, but because we are keen to our icons and admire them. We’re forced to dig into our pockets and spend a surplus amount of money on the product. This generation shadows a great example of fans representing their icons. How many of us are suited and booted in a Nike, Jordan, Sean John, Aeropostale?, almost everybody. However, as Professor Ghignone stated, “ we consumers walk around this planet as unpaid advertisers.” We still continue to be.
The very last detail that makes the ad appealing is its background. the spooky night background informs the buyer that with Nike, no matter how bad the condition is, you could overcome any obstacle. Nevertheless, Nike’s mission has always been known for bring inspiration and innovation to everybody, athlete or not. It inspires us by turning our weaknesses into our strength. Essentially, so many of us are afraid of the night; however, with a motivational company like Nike, we learn to not be afraid of those spooky