Role of Age in Technology Adoption in Organizations Essay

1175 Words Mar 17th, 2015 5 Pages
Role of Age in Technology Adoption Decisions in Organizations
Aashish Jagini
University of Missouri

Technology has become a vital and integral part of every organization. From multi-national corporations who maintain mainframe systems and databases to small businesses that own a single computer, technology plays a role. Technology has become indispensable because it has made its way into all the areas of an organization.
Adoption of technology in an organization may influence performance and growth through improvement in productivity, competitiveness, efficiency, and effectiveness. Technology helps an organization to re-engineer work practices, improve speed, maintain consistency and accuracy and increase reliability. In
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The new software being introduces was an organization-wide system for data and information retrieval. Usage of the new system was voluntary because the participants could use either the new system or the existing system. None of the participants had any prior knowledge about the new technology being introduced. All participants received a 2-day training session on the system which was a combination of training, interactive lecture, and hands-on use.
Potential Confounding factors:
Three potential confounds associated with age include income, occupation, and education. Specifically, older individuals are overrepresented in categories of higher income, higher occupational positions, and higher educational qualification. Thus, in the research done by Morris and Venkatesh, it was deemed important to initially evaluate the effects of income level, occupation level, and education level.
Key Determinants in the theoretical model: 1. Attitude towards behavior (A): Refers to the degree to which a person has a favorable or unfavorable evaluation or appraisal of the behavior in question (Ajzen, 1991, p.188) 2. Subjective norm (SN): Refers to the perceived social pressure to perform or not to perform the behavior (Ajzen, 1991, p.188) 3. Perceived behavioral control (PBC): Defined as people’s perception of the ease or difficulty of performing the behavior of interest

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