Lumber Commercial Superbowl

Decent Essays
During the Superbowl two commercials caught my eye.Those commercials we called lumber and #WeAccept. The we accept commercials was a series of different faces put together to make on face and as all the faces are change texts comes over that says that no matter who you are or who you love or even who you worship you belong. The lumber commercial was about a girl and her mom who seemed to be refugees and you see this mom and girl travel to different spots and every different spot the little girl finds cloth or a piece of plastic. Then at the end of the commercials the mom and girl are sitting by a fire and the little girl is making something out of the cloth and plastic and the tell you to go to their website to find out what happens. The ads made you think rather than try and sell you something.

The #WeAccept commercial was not trying to sell you anything,it just kinda wanted you to think.The commercial was saying that it doesn't matter that your different and that we will accept you no matter what.the bets part was the commercial is when it says "We all belong".The commercial makes you think that was it worth singling this person out because they are different."The world is more beautiful the more we accept" and most people believe

Related Documents

  • Great Essays

    Wilson and Gutiérrez effectively appeal to their audience by referencing recognizable advertisements that portray minorities of color, presenting varying and strong logistical statistics, as well as provoking empathy to bring awareness to the viewers of advertisements and consumers which establishes ethos, logos, and…

    • 1164 Words
    • 5 Pages
    Great Essays
  • Decent Essays

    What was your favorite Superbowl Commercial? My Favorite Superbowl commercial this year was the Doritos commercial, This is my favorite because it was funny. I think it was funny because the baby wanted the Doritos and he had to have the chip. The Commercial was about a pregnant lady who was getting an ultrasound, and the father was eating Doritos and was making a lot of noise. So the Mother said," Really, your eating Doritos right now."…

    • 336 Words
    • 2 Pages
    Decent Essays
  • Improved Essays

    The ad mainly targets the average consumer as the AACT attempts to establish guilt when asking for support. The ad effectively achieves such goal as the text “This won’t hurt a bit,” is placed in contrast to the depiction of the woman who had been subjected to harmful tests. In addition the placement of diction also assists the appeal of pathos as the AACT indirectly categorizes both humans and other mammals as “animals” in the text “Stop Animal Testing,” found directly under the woman’s swollen face. This categorization reminds humans that they are animals too, and if humans should not be subjected to unforgiving tests, then neither should…

    • 562 Words
    • 3 Pages
    Improved Essays
  • Improved Essays

    One has a house that is on fire and calls jimmy johns to help because of their “freaky” fast service. The other voices are of multiple workers coming to help but end up grabbing a bucket of water to help. At the end of the ad the fire department gets there, after the fire is out, and insinuates that Jimmy John’s delivery is…

    • 369 Words
    • 2 Pages
    Improved Essays
  • Improved Essays

    In the t.v. genre, commercials are created with the intended purpose of grabbing the audience’s attention and drawing focus to the product being advertised. Commercials can attract a person’s attention with a plethora of devices such as a catchy jingle, flashy pictures, and an upbeat intro with a memorable slogan ( i.e. “Shamwow!”). In Wells Fargo’s “Learning Sign Language” a lesbian couple is seen practicing sign-language, incorporating into their daily routines. The commercial wraps up with the couple being introduced to a young girl for the first time, and it turns out the young girl is being adopted by the women and she is deaf, validating why the moms-to-be were shown learning ASL.…

    • 821 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    Aired on February 3, 2002, this Budweiser commercial offered an emotional and sensible tribute to the victims of the September 11 attacks on the World Trade Center and the Pentagon. By using a national tragedy for product advertising, Budweiser boldly went were few companies had succeeded before. The result was one of the most memorable tributes to 9/11, and an overwhelming response from Americans from across the nation. The commercial, which contained no words, aired only once, so Budweiser would not profit from the worst tragedy in American history.…

    • 762 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    Aspca Commercial Analysis

    • 782 Words
    • 4 Pages

    A commercial that brought its audience to tears flooded TV screens in 2006. Everybody talked about the "sad dogs on TV" and sent in their money. It was a very successful advertisement and organization made a lot from it. In The ASPCA commercial, Sarah McLachlan appeals to the viewers' emotions to convince them to donate money.…

    • 782 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    My favorite Superbowl commercial, was the Prius commercial. Mainly because it reminds me of one of my favorite movies, The Blues Brothers. My favorite part especially was at the end when all the cop cars were really close together, and the car put on the breaks automatically, then they just swerved their way through the cop cars because the cops were sleeping. Also, I know it had to do with three very illegal things, robbing a bank, stealing a car, and running from a police chase, but oh well. If anything that commercial will inspire people to get a Prius than it would to rob a bank.…

    • 734 Words
    • 3 Pages
    Improved Essays
  • Improved Essays

    Commercials are a way to persuade an audience to want something. For example, Donald Trump and Hillary Clinton used commercials to convince the people watching to vote for them. Both authors were running for president of The United States of America. The commercial, “The Clinton Way” was made by Future45 and Donald Trump to show that Hillary Clinton has a bad character. This commercial was a shorter video used to get the idea across of why Donald Trump will be better even though nothing was said about Trump.…

    • 1064 Words
    • 5 Pages
    Improved Essays
  • Improved Essays

    Nike commercials come out all the time whether it be for a shoe, or simply to be inspirational, or inspiration but they always hit the nail on the head to get athletes attention. They bring in big star athletes or faces people know from the sports world. But does “Come out of Nowhere” bring outsiders in and make them feel a part of the Nike family? “Come out of Nowhere” is a Nike commercial starring NBA legend LeBron James. In the video He is voicing over many different clips of kids playing basketball.…

    • 1002 Words
    • 5 Pages
    Improved Essays
  • Improved Essays

    Their aim was to bring people together. The commercial was pulled from the air after…

    • 1048 Words
    • 5 Pages
    Improved Essays
  • Improved Essays

    The main audience that LICRA is pointing towards is the minorities. If given a new outlook on their possible futures, minorities may gain a new hope towards their own potential. Furthermore, LICRA's Ad responds to the fact that if minorities realize that their skin color…

    • 800 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    Advertisements are all around us, they have become part of our everyday life. This makes it easier to not pay any attention to them. Since we really are not paying attention to advertisements, it makes the companies who make these ads work harder to get our attention. I have compared two advertisements, although both advertisements are not selling the same, or even similar products, I believe the way they are relaying the message is something they have in common.…

    • 1421 Words
    • 6 Pages
    Improved Essays
  • Superior Essays

    Ziege points out many negative stereotypes across a various amount of ads, one being a photo of Beyonce where her skin has been significantly lightened by a technique called “whitewashing” to make her appear more white. African-American men and women have been afflicted with offensive clichés for a number of years. This is apparent in both ads from the 21st century and nonexistent in the ads from the 50’s and 60’s, because African Americans would not have been given the chance to be seen in these ads due to Budweiser’s conformant attitude towards society's discrimination against them at that…

    • 1200 Words
    • 5 Pages
    Superior Essays
  • Improved Essays

    Of all the 2016 Super Bowl commercials, the commercial I have concluded the most effective is the Hyundai commercial with Kevin Hart. However, effective is a subjective word in this case, but the criteria used in my perspective of it is that the commercial created a connection with the viewer, was able to be memorable, and set itself apart as more than “just a product”. Through a mix of storytelling, playfulness, and outrageous acts; Hyundai was able to achieve and surpass those criteria. The first thing that many people, from peers to big companies, pointed out about the Hyundai commercial was Kevin Hart. Hart is an extremely recognizable star for his hilarious comedy and his playful personality.…

    • 796 Words
    • 4 Pages
    Improved Essays