In today’s world advertising to children is considered a normal part of business and continues to increase at an alarming rate. According to Campaign for a Commercial-Free Childhood, “Companies spend about $17 billion annually marketing to children, a staggering increase from the $100 million spent in 1983”(Marketing to Children Overview). Businesses argue that advertising is good for the economy and capitalism in general. They also claim that advertising can teach children about critical analysis, kindness, racial harmony, math, and reading. However, research has shown that advertising exposes children to childhood obesity, youth violence, drug use, and precocious sexuality. Opponents also believe that this marketing strategy is unethical
