To begin, advertisers advertise certain ads mainly toward kids. Children are exposed to around 40,000 commercials a year, almost 109 daily. The advertisers strive to show ads to kids, under the age of 8 to see the advertisements and beg their parents for it. Companies know that kids can’t always comprehend whether something is being truthful or not.They want kids of the ages under 8 to see them because it's proven that they cannot comprehend whether something is true or not, making everything they say seem true, even …show more content…
The leading technique for children is the repetition technique, this is when something is shown multiple time. This works so well because the kids see the things many times then get it stuck in their mind, thinking of the ways they can play with or do with the product and the possibilities that come with it. The next-best is the testimonial advertisements. These work so well because when the children are under the age of 8 they cannot comprehend that things aren’t factual, they take what is “said” and want it for that reason, testimonial ads work so well because it shows what people say about the product, and children take this information and use it assuming it is actually that way, for example someone says the product is “the best they have ever had” they take it and think it is really good unknowing of what it consists of. Lastly, the advertising companies use cartoons with simple ads and it gives kids a big part about whatever is shown to remember. The cartoons give something extra for the kids to remember instead of them just remembering the