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40 Cards in this Set
- Front
- Back
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Culture
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learned behavior of members of a given social group
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Communication (cultural definition)
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a symbolic process whereby reality is produced, maintained, repaired and transformed
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Noise
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anything that interferes with successful communication
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Medium
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Means of sending inforamtion
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Inferential feedback
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indirect rather than direct
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Communication
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transmission of a message from a source to a receiver
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Encoding
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transformed into an understandable sign and symbol system
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decoding
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signs and symbols are interpreted
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Bounded culture
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co-culture Ex. Italian neighborhood, fraternity row, the South...
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Convergence
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concentration of ownership, conglomeration, rapid globalizatoin, audience fragmentation, hypercommercialism
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Conglomeration
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increase in ownership of media outlets by larger non-media companies
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oligopoly
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concentration of media industries into an ever smaller number of companies
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fragmentation
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audience is becoming semented and more narrowly defined
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synergy
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using many channels of delivery
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griot
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"talking cheif" in tribe that provides oral history of their people
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Ideogrammatic alphabets
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picture based
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syllable alphabet
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an alphabet employing sequences of vowels and consonents AKA words :)
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papyrus
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rolls of sliced strips of reed
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parchment
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writing material made from prepared animal skins
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literacy
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the ability to effectivly and efficiently comprehend and use written symbols
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Media literacy
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the ability to effectively and efficently comprehend and utilize mass media content..awareness of impact, understanding of the process of mass communication...
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Multiple points of access
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to approach media content from a variety of directions and derive from it many levels of meaning
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Third person effect
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the common attitude that others are influenced by media messages, but that we are not
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Genre
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categories of expression "the evening news, documentary, horror film"
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conventions
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standardized style elements of a genre...ex. evening news would be short, upbeat intro theme one or two people sitting at a desk
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production values
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choice of lighting, editing, special effects, music, camera angle, location on the page, size and placement of headlines
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linotype machine
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enabled printers to set type mechanically rather than manually
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dime novels
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sometimes refered to as pulp novels
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acquisitions editor
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person charged with determining which books a publisher will publish
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DEN (Digital epistolary novel
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stories that unfold serially through e-mails, IM's, and Web sites
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cottage industry
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publishing houses were small opperations closely identified with their personal both staff and authors
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subsidiary rights
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sale of the book, it's contents, and characters to filmmakers, paperback publishers, book clubs ], foreign publishers and product producers
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broadsides/sheets
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Single sheet announcements or accounts of events imported from England posed for the news
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Alien and Sedition Acts
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Made illegal writing, publishing, or printing any false scandalous and malicious writing about the president, Congress, or federal govenment
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Penny press
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one-cent newspapers first was New York Sun
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Yellow Journalism
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study in excess---sensational, sex, crime, and disaster news; giant headlines; heavy use of illustrations and reliance on cartoons and color
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newspaper chains
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papers in different cities across the country owned by a single company
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zoned edition
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suburban or regional versions of the paper
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ethnic press
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African American papers, hispanic papers...
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dissident press
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weeklies with a very local and very political orientation
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