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21 Cards in this Set
- Front
- Back
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Guglielmo Marconi developed ____.
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wireless telegraphy
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What was one of the original functions of RCA?
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b. To ensure the standardization of radio parts
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Which company was forced by the government and competing business to sell its American subsidiary?
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c. British Marconi
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In November of _____, the Westinghouse station KDKA went live with what is considered the first professional radio broadcast.
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1920
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In 1923, AT&T-owned stations WEAF and WNAC were joined together in the first _____.
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a. network
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After a ruling by the Justice Department in 1925, AT&T sold the BCA network to _____.
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RCA
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The tobacco mogul who breathed life into the CBS radio network was _____.
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c. William Paley
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after rca bought at&t's telephone group
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NBC created
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The transistor revolutionized the radio's ____.
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a. size
b. mobility c. cost |
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FM radio, ideal for music, stresses the _____ of radio waves.
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pitch
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Which of the following is a component of the Top 40 radio format?
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A deejay
b. Programmed blocks of time c. Advertising |
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The legal method of paying for a specific song's airplay is called ____.
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d. pay-for-play
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Since the 1930s, the period of heaviest radio listening has shifted to _____.
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d. drive time
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Radio formats are targeted at specific groups based on their ____.
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age
b. gender c. income |
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The radio format that primarily targets African American audiences is known as ____.
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urban
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The Pacifica Foundation was formed to do what?
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c. Run experimental public stations
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limitation of the early telegraph
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ship to shore communication
transmit voices |
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The system of management (rather than deejays) controlling programming is known as ______.
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format radio
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What regulation was put in place by the Radio Act of 1912?
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c. All wireless stations must obtain licenses.
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Which of the following was NOT a type of programming during the golden age of radio?
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a. Top 40
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The two largest national radio chains control roughly _____ of the nation's radio stations.
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14
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