The Budweiser Super Bowl Commercial

Budweiser is a well renowned beer company. It was introduces in 1876 by Carl Conrad & Co. St Louis, Missouri. Budweiser has become one of the highest selling beers in the U.S. and also in 80 markets across different countries. Budweiser is composed of 30% rice in addition hops and barley malt. The beer also contains 5% of alcohol by volume. Budweiser is very well known for their beer and their Super Bowl commercials during football season. The horse that is used in Budweiser commercials is called a Clydesdale. The commercials I chose was the Budweiser “Lost Dog” Super Bowl Commercial, which aired this, past winter in Super Bowl XLIX (49). The intended audience is people who drink beer. The audience could also be teens who are under aged because the way Budweiser brands their beer in this commercial was unbelievable. Budweiser brands their product in a way that makes their beer enjoyable with close friends. The commercial starts off with the man bringing the Budweiser Clydesdales to its stall and the puppy spouting out of the bell of hay. The puppy runs out of the stall and the horse nickers, showing a sign of a friendly goodbye. The …show more content…
The Clydesdale is really sad and the owner is trying to calm down the horse by bringing it close to his face. This credible that the owner is legitimately sad and so is the Clydesdale because animals don’t lie about there feelings like people do. So that scene verifies that the commercial is sad and so is the owner. The logo of the commercial comes at the very end when the puppy, Clydesdale, and owner are all together. The logos is when the owner is drinking a beer with his to buddies the puppy and the Clydesdale. It shows that your friends are always there for you and that you have a beer with your friends. Your friends can keep you or get you out of trouble so sharing a beer with them is a way to bond and a have a good