Trying To Fit In For as long as most can remember, in life, no matter who you are or what you do, someone is always going to criticize, either the way you look, an action you partake in, or just anything that will make you feel bad about yourself. People go out of their way to do this because they think that doing it will make them feel more confident and more superior over you. Still to this day, there is no such thing as a perfect person and people still try to impress everyone else. You may think you have it all, but there is always someone out there that is going to tell you differently and we just have to learn to accept that.
As you watch tv or read through newspapers, you are more than likely to come across an advertisement that has something to do with gaining/losing weight. Ads from the 20th century up until today mention ways to do so. Ads like these, telling someone to gain/lose weight is one of those things that people can say to others …show more content…
Oprah Winfrey is one of many known proponents of Weight Watchers and she does a great job at selling it. In her interview to discuss the product, she says, “Since I’ve started using Weight Watchers, I’ve lost over 40 pounds. I feel more present in every aspect of my life, and I can honestly tell you that I struggle no more. I truly believe that if this can work for me, it can work for anyone.” By having Oprah as a proponent and having her say these things about Weight Watchers, the company is including ethos. Ethos appeals in advertisements that have celebrity endorsements because the celebrity is appearing in this ad only to tell the target audience that the product is really highly recommended by them. Those celebrities that are pictured in advertisements usually haven’t even used the product that they are trying to sell, they just do it for the
As you watch tv or read through newspapers, you are more than likely to come across an advertisement that has something to do with gaining/losing weight. Ads from the 20th century up until today mention ways to do so. Ads like these, telling someone to gain/lose weight is one of those things that people can say to others …show more content…
Oprah Winfrey is one of many known proponents of Weight Watchers and she does a great job at selling it. In her interview to discuss the product, she says, “Since I’ve started using Weight Watchers, I’ve lost over 40 pounds. I feel more present in every aspect of my life, and I can honestly tell you that I struggle no more. I truly believe that if this can work for me, it can work for anyone.” By having Oprah as a proponent and having her say these things about Weight Watchers, the company is including ethos. Ethos appeals in advertisements that have celebrity endorsements because the celebrity is appearing in this ad only to tell the target audience that the product is really highly recommended by them. Those celebrities that are pictured in advertisements usually haven’t even used the product that they are trying to sell, they just do it for the