Essay about For-Profit Colleges

849 Words Dec 19th, 2013 4 Pages
“The Booming Business of For-Profit Colleges”
Higher education is a very profitable field, and because of that, for-profit schools have been placed under scrutiny. In the documentary College Inc., Michael Smith, the correspondent, investigates the promise and tremendous growth of for-profit colleges in the higher education industry. With the student’s best interests in mind, many people have begun to question the integrity of these schools. However, they do not take into account the benefits that these for-profit colleges can offer to non-traditional students, giving them the opportunity to obtain a quality education, and marketable job skills. For-profit colleges are continuously accepting the abundance of students who have realized
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And it's a very profitable business -- it generates a lot of free cash flow.” But from a student’s perspective, it is not fair for their education to be turned into a business.
Enrollment advisors play a huge role in the success of for-profit colleges. They are required to recruit a large number of students. The pressure to grow has presented questions about enrollment techniques. Some colleges have been accused of using high pressure sales tactics to get students to fill out application papers. Many of these colleges say they do not have quotas, but Tami Barker, a former enrollment advisor at Ashford University, says she was instructed to make 150 calls a day, and close on at least twelve students a month. "I didn't realize just how many students we were expected to recruit." says the former enrollment counselor. "They used to tell us, you know, ‘Dig deep. Get to their pain. Get to what's bothering them. So, that way, you can convince them that a college degree is going to solve all their problems.'" Enrollment advisors convince students that attending college will be easy and affordable even when they are not academically, or financially capable.
Dan Golden says “The concern is that they're bringing in students who can't succeed or graduate, loading them with debt.” The documentary College Inc. presents its audience with a great deal of students who felt that they were mislead by these enrollment advisors. The debt load of for-profit students is more than twice the

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