Disney Employee Engagement Survey Case Study: Walt Disney Company

Great Essays
Walt Disney Employee Engagement Survey Case Study
Christy & Eartha
Columbia College

Walt Disney Employee Engagement Survey Case Study
Walt Disney is a company leading the entertainment industry. The Company has a long history of inspiring kids to dream while providing excellent customer service. Walt Disney has grown to 40 different countries and employing 156k employees worldwide. (Xufangfang, 2012) The Walt Disney Company, with its variety of diversified business and distinctive brand, is the world’s leader in high-quality family entertainment. What makes Walt Disney so successful and magical? Some would say the characters, rides, shows, and even the cleanliness of the park? What makes each moment and experience at Disney feel magical?
…show more content…
Performance can be increased in employees by using the formula: Performance = Ability X Motivation X Resources (Lussier, 2013, p.239-241) The Disney organization has a high group of high performers and this is reflected by the investment the company vest in their people. Disney success is demonstrated by the charismatic leaders empowering their people to make decisions and in return enhances the customer’s experience at the Disney theme parks. It is a win –win situation for the organization and the employee when both parties are being fulfilled in their jobs. The Disney organization has a positive work environment when the leaders are energetic, trust worthy, and appreciate the role of the staff. The company demonstrates a culture of high expectations from their …show more content…
Disney organization also provides growth opportunities internally which encourages an increase in performance too. Disney Company has to be evolving and always improving with innovators. Their employees are faced with constant change to be a part of the cutting edge of innovators of Disney. The Disney staff is faced with conflict and constant change in the Disney Company. However, the current methods are challenged to improve the processes to enhance creativity for improving customer satisfaction. The leaders support the staff by empowering the staff to make decisions. By doing so, Disney in returns increases the employee morale and satisfaction. Disney leaders also create and demonstrate a trust in their employees. This also encourages an open door policy between the staff and the leaders. The employee survey enforces the trust and commitment. Disney staff demonstrates to provide the best customer service for the Disney

Related Documents

  • Decent Essays

    Constant changes is a norm in today’s world especially in business. Walt Disney is a very successful organization that stood the test of time for over 80 years. In 2015 their theme park celebrated its 60th anniversary. You would wonder how Walt Disney made this far and until now we are so fascinated by it. Young and old still get so excited when we go to Disneyland or Disneyworld.…

    • 155 Words
    • 1 Pages
    Decent Essays
  • Improved Essays

    In 1988, Dennis Hightower began a reorganization of Disney’s consumer products operation in Europe (DCP-EME). The company’s goal was to reach 20 percent growth every year and Hightower believed that an integration of European operations was necessary to reach this goal (Jick & Peiperl, 2011). From 1988 to 1994, Hightower completely re-designed the operating structure of Disney in Europe to a centralized, integrated structure. Hightower’s actions from 1988 to 1994 In 1988, Hightower began the reorganization of DCP-EME by centralizing European contract administration and auditing, which eliminated redundancy among the separate European offices, thereby yielding immediate savings (Jick & Peiperl, 2011).…

    • 823 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    Inside the many layers of responsibilities throughout the Disney foundation, CEO Bob Iger has the most authority and maintains the ultimate responsibility for the corporation (Jones, 2013). As the appointed head of Disney, Bob Iger relies on the stature of his position to ensure his management team clearly runs his intentions through the many facets and layers of the business. Leaders are created and integrity is earned by demonstrated ability and past performance; therefore, leaders and managers are key vectors in dynamic corporations such as Disney (Ionescu & Grigore, 2016). The success Bob Iger experienced throughout his illustrious career the past four decades earned himself the senior most position within the American icon corporation at Disney. Previous commendable positions as an executive at ABC Television and Capital Cities/ABC Inc. demonstrated Bob Iger’s technical prowess and competency; consequently, earning the nomination of Disney’s current…

    • 1082 Words
    • 5 Pages
    Improved Essays
  • Great Essays

    Pixar Case Study

    • 3249 Words
    • 13 Pages

    Pixar also adopts a collaborative approach towards work, which allows them to come up with creative ideas that give them a competitive advantage in the market. Additionally, Pixar is always willing to push the boundaries in order to be the best in the market in terms of appreciating all its members and encouraging them to continuously achieve. Accountability credibility and trust by leaders of Pixar. Internal environment:…

    • 3249 Words
    • 13 Pages
    Great Essays
  • Improved Essays

    Regardless of how a business deals with its customers, the business has to always use a customer lens, which means the company looks through the customer’s eyes. The Walt Disney Company shines at customer service, and the reason is that the company, in constructing every consumer experience, gazes at everything through the eyes of the consumer. Every time the company comes into contact with the customer, they do it with an experience approach, not a task approach. When businesses enter into their customer connections as tasks rather than experiences, customers feel better handled through the system rather than just feeling appreciated. It is simple to descend into the task approach; it is the experience approach that enhances customer faithfulness.…

    • 1686 Words
    • 7 Pages
    Improved Essays
  • Superior Essays

    Employee engagement leads to higher quality of care, increased job satisfaction, increased patient satisfaction, increased production, increased commitment to the organization, and a positive work environment (Patrick & Mukherjee, 2018; Roussel, Harris, & Thomas, 2016; Uhl-Bien, Osborn, & Schermerhorn, 2014, White & Griffith, 2016). An important factor leading towards employee engagement is being a servant leader who instills the importance of accountability, innovation, and listening (Roussel, Harris, & Thomas, 2016; White & Griffith, 2016). In the healthcare industry everyone needs to be valued as each individual plays an important role to lead the organization towards their mission (Roussel, Harris, & Thomas, 2016). This paper is going…

    • 1865 Words
    • 8 Pages
    Superior Essays
  • Improved Essays

    Introduction The Walt Disney Company characterizes a truly massive business composed of four strategic professional units (SBUs) which, with the consideration of the consolidated revenue, represented roughly a whopping 35.5 billion dollars in 2007. The four SBUs are Disney Consumer Products, Studio Entertainment, Parks and Resorts, and Media Networks Broadcasting, and these can be further subdivided into 28 categories and are composed of a surplus of brands. The only two fundamental commonalities that can be deduced upon inspection of the entirety of the Walt Disney Company’s holdings are entertainment and information. Every business activity the organization is engaged in is related in some manner to providing its consumer base entertainment…

    • 1099 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    The Walt Disney Company is the most well known for its movies and theme parks. The company constantly puts out the highest-grossing movies. It took four out of the top five spots for highest-grossing films…

    • 791 Words
    • 4 Pages
    Improved Essays
  • Great Essays

    DISNEY, INC. Andriana Christoforatos Mission and Vision Statement: "The mission of The Walt Disney Company is to be one of the world 's leading producers and providers of entertainment and information. Using our portfolio of brands to differentiate our content, services and consumer products, we seek to develop the most creative, innovative and profitable entertainment experiences and related products in the world." (Walt Disney Company, 2016) Company Description: Disney, Inc. is a worldwide diverse entertainment company operating in business segments such as Media Networks, Parks and Resorts, Studio Entertainment, and Consumer & Interactive Products. However, Disney, Inc. recently decided to combine both the Consumer and Interactive…

    • 1345 Words
    • 6 Pages
    Great Essays
  • Improved Essays

    The Walt Disney Company (Disney) utilizes a related diversification strategy. Related diversification “involves diversifying into businesses whose value chains possess competitively valuable ‘strategic fits’ with value chain(s) of [a] firm’s present business(es)” (Geiger, 2004). Strategic fits occurs when value chain activities of diverse businesses are similar to current opportunities for cross-business sharing or transmitting of the resources and capabilities that facilitate these activities (Thompson et al., 2016, p. 217). Disney utilizes this strategy with its numerous businesses organized into its five divisions of its business units (BUs): media networks, parks and resorts, studio entertainment, consumer products, and interactive media,…

    • 1106 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    Introduction Employee engagement is a workplace tactic that brings about the ideal conditions for all associates of an organization to: excel each day, commit to their companies’ goals, and be driven to contribute to the organization’s success. Employee engagement can be measured and can vary from poor to great. Nurturing employee engagement in the workplace can also deepen communication between members of an organization and increase the overall productivity. The purpose of this study is to establish whether there is a relationship between employee engagement and employee satisfaction. Problem Statement Employee satisfaction and employee engagement are similar ideas that are significant to organizations who want to preserve their employees’…

    • 1767 Words
    • 8 Pages
    Improved Essays
  • Improved Essays

    Based on Value chain framework analysis involves the organization series of function including the primary and supportive activities. It involves in identifying the value by maximizing the customer. Supporting activities of Disney’s were administrative and financing infrastructure the strategy of this division is to communicate between the movie makers and the product designers. Providing rights to different countries to allow and sell of toys. R&D office and firm to design and manufacture unique products Human Resource Management is responsible for talent acquisition who know the art of international trades and policy, providing training such as synergy boot camp and staff planning…

    • 756 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    There is no doubt about how well Marriott values its employees. Their policies and retention rates speak for themselves. Job satisfaction: This plays a vital role as it encourages a positive atmosphere and keeps employees emotionally connected to their tasks. A positive work environment also allows for employees to be attached, both physically and emotionally, to their jobs which ensure optimum levels of job satisfaction. It is a proven fact that employees who have attachments to their respective companies yield top quality results.…

    • 1046 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    Walt Disney Company is to ensure that the company’s vision and mission are communicated to every single employee. (Theodore, 2013) Disney Company’s mission is “To be one of the world's leading producers and providers of entertainment and information. Using our portfolio of brands to differentiate our content, services and consumer products, we seek to develop the most creative, innovative and profitable entertainment experiences and related products in the…

    • 1129 Words
    • 5 Pages
    Improved Essays
  • Superior Essays

    MODULE CODE- BST512 STUDENT NUMBER- 1725533 NO. OF WORDS – Visit a service sector organization of your choice and observe the service staff doing their work. Comment briefly on the processes involved in a specific role and evaluate critically (with the aid of relevant theories) how different aspects of the job are likely to impact on the job satisfaction and performance of the worker or workers involved. “A service is an action or an activity which can be offered by a party to another party, which is basically intangible and cannot affect any ownership.…

    • 1199 Words
    • 5 Pages
    Superior Essays