Marriott Case Study: Challenges With Diversity

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Challenges with Diversity:
Undoubtedly, diversity has played an important role in Marriott’s growth. However, it does become a challenge to organize such a diverse workforce while maintaining high morale. This dilemma is compounded with the attempt to keep employees interested and engaged in their daily tasks.
Careful hiring: According to a recent article in, the President and Managing Director of the Middle East/Africa regions for Marriott International said that the biggest challenge faced by hotels, second to geopolitics, is managing their human capital. With operations predicted to double in the Middle East by 2020, Marriott will need to increase the workforce substantially. Another significant problem is the continuing need for Arabic-speaking personnel to appease the local populations. Unfortunately, where Marriott believes in having a diverse workforce, hiring Arabic speaking personnel has become a challenge in the Middle-East. This is primarily due to a culture barrier in which individuals from Arabic ethnicity prefer to perform in managerial positions. This, at times, can interfere with Marriott 's theme to maintain an eager staff who works hard to advance through the ranks regardless of where they began in the company
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In our personal experiences, we have seen that employees who are underpaid according to their efforts or who are not provided appropriate opportunities for growth end up leaving the company. Employees who are rewarded in relation to their efforts remain committed and encouraged to work well and may even take on additional responsibilities. Leaders are responsible for ensuring that people are rewarded according to their efforts. In some cases, employees are even willing to accept lower wages as long as they are appreciated for their efforts and given a chance for personal

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