Disney : Disney And Disney Essay

1433 Words Jan 14th, 2016 6 Pages
The Walt Disney Company, commonly known as Disney, is a American provider of entertainment, services, and products founded on October 16, 1923 in Los Angelus, California. Some examples of entertainment that Disney creates include films, short films, television shows, and other media. Some Disney services include hotels, attractions, and tours, and some products are toys and books. Since Disney produces a myriad of products and services, a product mix of theirs could be considered their television shows, movies, short films, and cartoons. A product mix of theirs could be considered the Disney Sparkling Princess dolls. It fills the niche for entertainment (or animation in particular) and attractions. The Walt Disney Company’s base is currently located in Burbank, California. It is located there because Disney was founded in Los Angelus, and Burbank is fairly close to it. Although it started off a business only in the United States, it has long since expanded globally. Disney first began as a partnership between Walt Disney and Roy Disney, but it is presently a C corporation. This means the stockholders own the business and elect a board of directors that run the company. What was once a small cartoon animation studio has transformed into a corporation worth billions. In 1923, Walt Disney began his company by creating “Alice Comedies”, which were small cartoons about a girl in a cartoon world. These proved successful enough to start his Disney Brothers Cartoon Studio. He owned…

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