When The Boss Becomes An Icon Summary

Improved Essays
The organization of the article “Walt Disney”, from Contemporary Heroes and Heroines helps give readers a clear look at Walt Disney’s astounding success with the Walt Disney Company. It starts by providing some general information about Disney and his career, such as that he was an animator and producer. The article then goes into detail about the early stage of his career, which took off with the creation of Mickey Mouse. It leads into the next part of his career by stating, “But Disney's creations included far more than the ‘invention’ of Mickey Mouse, Minnie, Goofy, and other cartoon characters. He became one of the entertainment industry's most prominent and influential figures.” The article proves that by supplying statistics about the …show more content…
The article begins by mentioning a scandal surrounding Martha Stewart. Then it talks about Disney’s history and how eventually Disney became more of a company than a person, and that’s what has happened for Martha Stewart too: “In this increasingly impersonal, bureaucratic, corporate, conglomerate world, where most executives seek to insulate their companies from their own behavior, Martha Stewart managed to turn back the clock and, as Disney did, create a company that is an extension of herself .” The author makes a few more comparisons between the two, and then discusses the scandal around Stewart more. The author claims that, “even if the company survives this scandal, the 61-year-old Ms. Stewart is going to have to find a way to perpetuate her brand when she can no longer perpetuate herself. In this sense, Disney's career is instructive.” The author goes on to explain that the Disney Company eventually became so iconic that people forgot about who Walt actually was, and then ends with the assertion that people will forget about the Martha Stewart scandal in due time, and they’ll even forget that she’s a person and not just a company. The author is predicting that Martha Stewart will go down the same path as

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