Dining Theatre Essay

9554 Words 39 Pages
Dining Theatre

Executive Summary
The establishment of a restaurant like the Dining Theatre as a unique place where people can go there to enjoy quality food, undisputed customer service, the tasty drinks, to enjoy the themed shows and to breath in the serene 1990’s experience is a creative thought whose implementation in Brisbane will not only capture a large market share but also leave the customers satisfied and always wanting more. Following the business proposal in part A of the assignment, this paper will expound further into the details of the business. The paper will discuss particular issues on human resource, marketing and public experience, who exactly are the customers and the ideal experience, partnership and alliances,
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Promotion…………………………………………………………………………………………………………7
PART D- The Dining Theatre: who exactly are the customers and their ideal experience 1. Those families who are on vacation and are looking for fun…………………………………………………………………………………………………………………………….8 2. The local people looking something new or while taking their clients out to a great place……………………………………………………………………………………………………………………………8 3. Long distance drivers seeking to experience our delicious food………………………………………………………………………………………………………………………….9
PART E – Partnership and Alliance 1. Marketing partnership………………………………………………………………………………………10 2. Partnership with Citibank…………………………………………………………………………………11 3. Partnership with suppliers..................................................................................11 4. Partnering with the community and the customers………………………………………….11

PART F – Demand and Capacity Management.....................................................................12
PART G – Finance 1. Land and Building………………………………………………………………………………………………………..13 2. Machinery and Equipment…………………………………………………………………………………………..13 3. Pre-Operative Expenses………………………………………………………………………………………………13 4. Cost of production………………………………………………………………………………………………………14 5. Staff and Labor (per month)…………………………………………………………………………………………14 6. Raw Material (per month)……………………………………………………………………………………………15 7.

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