I chose to examine a Bud Light Super Bowl commercial that was aired in 2011. When I started the assignment I thought that there was not much more than met the eye when it came to the meaning of the commercial. Once again I thought that I was going to struggle to get to the required page length. I used what we talked about in class like the rhetorical situation and audience to examine the commercial instead of just watching it without a purpose. Looking at the advertisement through this different lens, I could see how everything that Bud Light did in the commercial from product placement to the setting of the ad all was done for a specific purpose. Once I figured that out, I was able to easily write the required amount while receiving another good grade on my
I chose to examine a Bud Light Super Bowl commercial that was aired in 2011. When I started the assignment I thought that there was not much more than met the eye when it came to the meaning of the commercial. Once again I thought that I was going to struggle to get to the required page length. I used what we talked about in class like the rhetorical situation and audience to examine the commercial instead of just watching it without a purpose. Looking at the advertisement through this different lens, I could see how everything that Bud Light did in the commercial from product placement to the setting of the ad all was done for a specific purpose. Once I figured that out, I was able to easily write the required amount while receiving another good grade on my