Overall description of the group (Demographics: education, income, location, marriage, children, etc., percentage of the population)
Tweens, it is an age cohort group interpolating between the ages of 9 and 12. They are children who are not quite teenagers. The US population is about 20 million of tweens. This cohort group is often a constant challenge for parents regarding their education because they constantly change their behaviors. They can be gentle and affectionate, in the same way that they can be moody and difficult. Their school education is often characterized by a mixture of a transition from elementary school to middle school and the stage approaching the puberty. This step is often manifested by their exposure to dangerous behaviors …show more content…
Barry & Harris G. Eric, (2014), they represent approximately 40.000.000 consumers in the United States. Located just after the Baby Boomers, Generation X was originally known as the Baby Busters, due to the low birth rate compared to the previous period of Baby Boomers. According to the US Census Bureau, the population projections of the "Millennium" generation reveal that the population of generation X is expected to exceed the baby-boom generation as being the greatest generation alive in the nation, The millennial aged of 18-34 in 2015 are projected to reach 75.3 million, exceeding the forecast of 74.9 million baby boomers who are 51-69 years old. Thus the population of Generation X in 2015 will probably exceed the number of baby boomers by the year 2028. According to Noah Smith (Jul 10, 2015), this cohort group is better educated than previous generation, the baby boomers. Women in this cohort group are the most highly educated with 32.4% earned a college degree. Generation X members have the highest household incomes due to dual earners and higher education. Generations X found very quickly itself alone at home while taking care of themselves and their siblings when their parents are at work. It is a generation that learned the independence value so quickly and that transforms their way of progressing in the workplace and in life in general. According to Michael A. Fletcher (September 18, 2014), members of Generation X earn a median income of $43,000 a year significantly more than their parents did at similar
Tweens, it is an age cohort group interpolating between the ages of 9 and 12. They are children who are not quite teenagers. The US population is about 20 million of tweens. This cohort group is often a constant challenge for parents regarding their education because they constantly change their behaviors. They can be gentle and affectionate, in the same way that they can be moody and difficult. Their school education is often characterized by a mixture of a transition from elementary school to middle school and the stage approaching the puberty. This step is often manifested by their exposure to dangerous behaviors …show more content…
Barry & Harris G. Eric, (2014), they represent approximately 40.000.000 consumers in the United States. Located just after the Baby Boomers, Generation X was originally known as the Baby Busters, due to the low birth rate compared to the previous period of Baby Boomers. According to the US Census Bureau, the population projections of the "Millennium" generation reveal that the population of generation X is expected to exceed the baby-boom generation as being the greatest generation alive in the nation, The millennial aged of 18-34 in 2015 are projected to reach 75.3 million, exceeding the forecast of 74.9 million baby boomers who are 51-69 years old. Thus the population of Generation X in 2015 will probably exceed the number of baby boomers by the year 2028. According to Noah Smith (Jul 10, 2015), this cohort group is better educated than previous generation, the baby boomers. Women in this cohort group are the most highly educated with 32.4% earned a college degree. Generation X members have the highest household incomes due to dual earners and higher education. Generations X found very quickly itself alone at home while taking care of themselves and their siblings when their parents are at work. It is a generation that learned the independence value so quickly and that transforms their way of progressing in the workplace and in life in general. According to Michael A. Fletcher (September 18, 2014), members of Generation X earn a median income of $43,000 a year significantly more than their parents did at similar