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    Today a great many people have put a lot of emphasis on what freedoms they have in face of those who have more power. How important are these freedoms to us and what if they were taken away? In Margaret Atwood's ‘The Handmaid’s Tale’ a cautionary tale; It comes to show that when pressure groups gain power. People lose their essential freedoms, and it shows that when these freedoms are taken away. We are quick to realize what it means to have those freedoms. The way ‘The Handmaid’s tale’…

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    American Pop Culture

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    Popular culture is all of the ideas, thoughts, attitudes, and opinions established within a given culture and is targeted to influence the behaviors and trends within it. Being constantly surrounded with social media, pop culture is bound to affect our everyday lives and change how we view the world. Popular culture greatly reflects our societies values because it is made up of our beliefs and thoughts. While there are many things that American society values, individualism is definitely one of…

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    As soon as the mass media appeared, many of the scholarly researchers brought advanced theories on popular culture. Thesis emerged and each one was a probe to give an in-depth understanding of the audience reactions to media texts and cultural artifacts. This essay will attempt to comparing and contrasting the Frankfurt School and the Birmingham School, two key theories that helped unlock and unveil structural codes of media texts. Both schools, shaped by particular historical conditions,…

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    From even before the United States came to be, British colonists gathered in towns across the colonies to show dissatisfaction towards King George III, and eventually this anger led to the Revolutionary War and the birth of a new country (p. 255). More recently, people would crowd the streets in cities all over the United States in support of gay marriage, until this year when same sex marriage became legal in all fifty states. Political participation has always played a vital role in American…

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    Of all the forms of of interactive media, electronic media stands as the most dynamic, and far reaching. Presently, it stands as the most powerful tool in circulating information around the globe. It has changed how people see, and relate to one another, but has this been a positive change? It is a topic that has been debated for years, is electronic media harmful to society? It can be said electronic media has brought the world closer together, sharing information and ideas from all over the…

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    Truth Is Bias In Research

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    the truth and what is not the truth. People should educate themselves on which news sources are reliable. For example, Fox news is conservative, which is considered as the truth seekers and is the most reliable news source because it does not favor any sides of a story. Unlike Fox news, ABC, CBS, and NBC news are liberal which are bias towards every story. Moreover CNN, MSNBC, and CNBC are also biased towards the media but are liberal plus. Most people like fox…

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    television shows and social media which neither have any relevance to our world today. Now the question is whether our society is purposely diverting our attention to insignificant entertainment to hide crucial information? In Brave New World written by Aldous Huxley, he writes about a society whose citizens are censored from the realities we face in our society. Aging, murder, suffering, diseases, pain, love, and relationships are some of the few things that the people in Brave New World are…

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    Media Role in Cultural Education, Acculturation and Diffusion: An Ambivalence of Plausibility and Dysfunctional Trajectories longer shaped as it used to be by people‟s background and their socialization. They hold that factors such as class, gender, and ethnic group, influence people a great deal. In this case the media have taken upper hand, hence people are much freer to choose their own identity and life style from the myriads of what the media give. Accordingly, Baudrillard argues that it…

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    video phone call no matter how far you are. This is becoming a habit among society to use their gadget to make a communication through social media. However, there are positive and negative sides from this invention. All this time, I know people starts to use social media because everybody does that. I would like to know deeper what the effect of social media is for most people. Does it make us closer to our relatives and friends? Or does it turn out to be a bad habit?…

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    Agenda Setting Theory The agenda setting theory of the media states that, “mass media determines the issues that concern the public rather than the public’s views. In essence, this theory implies that the issues that receive the most attention from media become the issue that the public discusses, debates and demands action on. This means that, the media are determining what issues and stories the public thinks about. Therefore, when the media fail to address a particular issue, it becomes…

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