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30 Cards in this Set

  • Front
  • Back
"A high protein diet is better for you than a high carbohydrate diet," is a ____ claim.
Value
Petra's audience knows they should cut the fat in their diets. however, they are apathetic and continue to eat a lot of high-fat foods. They are ____
Unmotivated
To say that a proposed bill should be defeated because its sponsor has a drinking problem is an example of which fallacy?
Ad hominem
Your country, love it or leave it” is an example of
Circular reasoning
“I got a headache after eating at an Italian restaurant, so I am going to avoid headaches by avoiding Italian restaurants.” Is an example of which fallacy? Choose the best answer.
Post hoc ergo proctor
“Driving an SUV is wrong” is ________
a value claim
Max wants to convince his audience that zinc is an excellent cold remedy. He should do all these things EXCEPT _____
emphasize emotional appeals.
In the Theory of Reasoned Action _______
all of these: perceived behavioral control is our opinion about whether or not we can do something. subjective norms are perceptions of what significant people think we should do. attitudes include a mental and an emotional component.
______________ theory says that humans try to avoid inconsistency, and they strive to return to a place of psychological balance.
Cognitive dissonance
Inconsistency between actions and beliefs is a good motivator for change, according to ________
cognitive dissonance theory
As Talia tells her story, she says, “I approached him, laughing, and said, ‘Are you alright?’ He responded, over the noise in the lunchroom, ‘Yeah, just my pride is damaged.’” This is an example of ______
constructed dialogue.
People who die and are resuscitated often tell their after-death stories in order to _______
explain ultimate realities.
Sonia tells her neighbor a fictional story of how a registered sex offender living in their neighborhood “could be” a threat to their children. This illustrates _______
the rhetoric of possibility.
From the lecture, if a story has important elements missing, it lacks ____________________
material coherence (correct answer but re-graded) a clear moral. (I answered)
If a story has _________________, it is more likely to influence the attitudes of the listeners.
internal coherence
The cultural proverb “Cleanliness is next to godliness” exemplifies the U.S. emphasis on ______
good grooming.
Gestures include all BUT
all of the above are gestures. posture. a small eyebrow lift. extending your hands to show a distance. walking.
Aristotle identified these characteristics of the voice
rate, pitch variation, and volume.
A major challenge with manuscript delivery is ____
delivering the speech conversationally.
Andrae communicates in a way that is personally effective and socially appropriate. The best term for this is ________
communicative competence.
Winter hit us hard" is an example of
personification
“The bouncer at the bar was a gorilla” is
a metaphor
Archetypal symbols are those cultural memories are ___________
understood by all humankind.
Margaret used ________ to make the main points in her speech about opera more memorable. Here’s her preview: Attending an opera is educational, emotional, entertaining, and easy to do.
Alliteration
"Plop went the drop of rain" is an example of
onomatopoeia
Content outlines should have all these elements EXCEPT ______
major ideas written out in phrases
The pharmacy student in introduction of the chapter found that the process of creating an outline _________
helped her learn skills she could transfer to other courses.
____________ is NOT an essential part of an outline's heading according to the text.
The speaker's name.
Which outlining principle means to use a consistent pattern to vary numbers and letters?
alternation.
Key word outlines use full sentences in only two places
Transition statements and direct quotations.